Traditional Culture Encyclopedia - Hotel accommodation - Introduction of Changzhou Outlets Project
Introduction of Changzhou Outlets Project
Jiangsu Jintan Wanhe Outlet Shopping Park is located in Jintan City, Changzhou, the most economically developed hinterland of East China in the Yangtze River Delta region, south of Changli Highway in Hetou Town, Jintan City, east of Jinyao Highway, at the entrance of Hetou Park in Jiangsu Jintan Economic Development Zone, beside the 3 12 National Road, 5 kilometers away from Jintan City. The planned area of the development zone is 4 1 km2, and the developed area is 8 km2. The traffic in Jintan Economic Development Zone is very convenient, and the Danjincao River, a tributary of the Beijing-Hangzhou Grand Canal, runs through the north and south. Shanghai-Nanjing Railway and Shanghai-Nanjing Expressway, the major traffic arteries in East China, run through the north of the city. Jinyi first-class highway, Changli first-class highway and Jinwu first-class highway run through the development zone, Zhenguang first-class highway is only 1.5 km away from the development zone, and two expressways under construction run through the city. Domestic routes include Changzhou Airport, which is close to the east of the city, Nanjing Lukou Airport, 85 kilometers away, and Shanghai Pudong Airport, 250 kilometers away. The distances between Changzhou Port, Zhenjiang Port and Shanghai Port are 30 km, 50 km and 250 km respectively. The development zone has a solid industrial base; 1 hour commercial economic circle can radiate the whole East China region and meet the consumption needs of 500 million people. It is a commodity distribution center connecting the north and south of the river, facing the world and gathering merchants. In the home textile area, dozens of home textile enterprises and distributors from Nantong and Danyang, the home textile capitals of China, have settled in. The market supporting area provides daily life services such as supermarkets, pharmacies and mobile Unicom business halls. , and equipped with local food and beverage, so that you can enjoy intimate service when shopping: leather bags, handicrafts area, selling all kinds of high-end leather bags, shoes, purple sand, brocade and other handicrafts. A number of high-speed, provincial-level and free shopping buses and bus lines around the whole market bring abundant passenger resources. Fur area: Recently, hundreds of Haining fur luggage merchants settled in Wanhe Outlet Shopping Park. The price of fur here is at least 15% lower than that of the equivalent products in Haining. People in Nanjing, Changzhou and Zhenjiang, as well as some passing tourists, are reluctant to leave. Jiangsu Wanhe Outlets Shopping Park, relying on the advantages of Jintan textile and clothing industry, strives to build a "Jintan" brand in the clothing industry, which is divided into a domestic clothing brand incubation market and an internationally renowned outlet brand area. It is a large-scale comprehensive market integrating general distribution, general agent, factory direct sales and online trading. The business circle radiates to Shanghai, Suzhou, Wuxi, Changzhou, Zhenjiang, Yangzhou, Nanjing and other places, with a consumption population of over 50 million and a consumption scale of over 20 billion yuan.
First of all, Changzhou Wanhe Outlet Shopping Park takes Outlet Shopping Park as the core area, integrates the concepts of "shopping" and "park", takes "famous products+discount+environment" as the main feature, and pays attention to the perfect combination of "brand goods, shopping environment and discount promotion". At present, 65,438+00,000 square meters has been signed by Italian brands Baby Fox, including Armani, Chanel, Pierre Cardin, Tianyi in Taiwan Province and Korean Gold.
Fox, Caesar, William Rogge, Figna, Barbie Aini, Golden Shield and other domestic first-line brand-name products are also discussing cooperation. Famous brand products create environment. It is undoubtedly the most convenient and successful way to enhance the brand image by taking advantage of the gathering of international famous products in Outlet Shopping Park to provide a big environment and stage for domestic textile and garment enterprises to "perform on the same stage" with international famous products. Secondly, on the basis of the arrival of big brands in the same period, the investment promotion of catering and leisure facilities is also going on simultaneously. Our goal is to build a park-style modern trade city integrating shopping, leisure, entertainment, catering, hotels, business and exhibitions.
In terms of passenger flow protection, it is planned to establish strategic cooperative relations with local tourism bureaus and hundreds of travel agencies in Jiangsu, Shanghai, Zhejiang, Anhui, Shandong and other provinces (cities). If successful, all tourist buses coming to Changzhou China Dinosaur Park, Tianmu Lake, Maoshan, Tianning Temple, Yancheng Ruins and Crocodile Park will stop at the project site. Enjoy the huge consumption market of 5 million tour groups in Changzhou every year, and ensure the sustained prosperity of the market!
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