Introduction to KWG Pacific

KWG Real Estate Holdings Limited (Hong Kong Stock Exchange Listing Number: 1813) is a leading large-scale real estate developer in China

. Since its establishment in 1995, KWG Real Estate has been unswervingly committed to the development of high-quality properties. With the spirit of pioneering and innovation, keen market acumen and perseverance, KWG Real Estate has developed into a real estate development company that integrates asset management and property management. A diversified enterprise, its real estate development projects cover top luxury homes, large-scale international villa communities, high-quality residential estates, super-A office buildings,

international brand star hotels, serviced apartments and large shopping malls. With the concept of "building a home with heart and creating a future", the group is led by a leadership team with modern international management experience. After more than 20 years of hard work, the group has accumulated a lot of experience and has become a large-scale comprehensive real estate development company with outstanding achievements. The ranks of businessmen have become representatives of powerful factions.

In July 2007, KWG Properties was listed on the main board of the Hong Kong Stock Exchange. Since then, the group's development has further expanded, and it has successively opened up markets in five major regions: South China, East China, Southwest, North China and Central China. This marks the comprehensive advancement of KWG Real Estate’s strategy of “rooting in Guangzhou and radiating across the country”. In line with a prudent and timely development strategy, KWG's real estate project development will continue to focus on mid- to high-end residential properties and expand the proportion of commercial properties to balance the profit mix and diversify investment risks. And effectively control the ratio of assets and liabilities, and on the premise of ensuring the stability of the capital chain, timely and effective improvement of capital utilization, with excellent anti-risk capabilities, continue to make progress, innovate and break through, and steadily leapfrog one after another. peak.

Over the years, KWG Real Estate has always been committed to the pursuit of product design and quality. As a pioneer, it has continuously created high-quality, high-value-added properties for customers and created landmark stars for the city. Architecture realizes people's dream of pursuing a beautiful home and continuously promotes the progress of urban living standards.

KWG Corporate Philosophy

As an outstanding representative of comprehensive real estate developers, KWG Real Estate adheres to the belief of "building a home with heart and creating a future" and creates urban high-rises with heart. Quality real estate is an unshirkable social responsibility. Use wisdom to build an excellent life, satisfy people's living dreams, and become an enterprise respected by the public. This is the ideal that KWG Real Estate has always pursued and the commitment that it has always fulfilled.

KWG’s corporate mission

Use wisdom to build an excellent life and satisfy people’s living dreams.

KWG Corporate Vision

Build a home with heart and create a future

Society - Create social value with heart, promote the progress of the city, and bring benefits to society High quality property.

Investors - Pursue excellence with heart, strive to bring ideal returns to investors, achieve steady development and achieve a win-win situation. ?

Employees - treat the company's employees with care, open up a broader development horizon for employees, and create a better future.

Customers - Build quality life with care, create more space for consumers’ expectations, and satisfy people’s living ideals.

KWG Core Values ??

Integrity - treat customers, employees, shareholders and partners sincerely, be down-to-earth, and constantly create a perfect brand image.

Team - Putting the interests of the company and the team first in everything, trusting and assisting each other to create a pleasant and mutually helpful working atmosphere.

Innovation - combine reality, adapt to local conditions, actively innovate, and enhance product competitiveness.

Steady—Adopt a diligent and pragmatic steady attitude, and firmly grasp the balance between speed and quality.

Enterprise - With the spirit of daring to be the first, constantly learn the advanced concepts and methods of the market and competitors, absorb the strengths of hundreds of schools, and use them for my own use.

KWG's three core competencies

Creativity - breaking through the present with innovation

Bringing out the old and bringing forth the new, bringing forth the market with a steady stream of product creativity To shock and surprise is KWG Real Estate’s secret to success. Every project planned by the group creates its unique selling point through insight into the real needs of the market and consumers

.

During the design and construction process, KWG Real Estate not only respects the originality of designers and gives them unlimited space to express their creativity, but also uses its own advanced experience and awareness to lead designers

to conceive features one by one. Distinctive items. For KWG Real Estate, every project is a challenge, a creation and innovative breakthrough from different perspectives.

Execution - creating excellence from the details

KWG Real Estate measures work results with high standards, insists on the implementation of every detail, and pursues the ultimate quality. "Details create excellent quality" is not only a requirement for product quality, but also a requirement for the group's employees' work attitude. Following this philosophy, everyone at KWG takes care of everything and strives for perfection.

Anti-risk ability - continuous progress while being steady

KWG Real Estate improves its anti-risk ability through diversified product structure and business philosophy to ensure the soundness of the company's capital chain. At present, KWG's real estate development projects cover commercial and residential projects such as super-A office buildings, luxury homes, large shopping malls, large villa communities, international brand star hotels, and serviced apartments, creating a While maintaining rapid growth, we also take into account a steady development model and bring sustained and stable income through property management, commercial leasing and other assets

operation methods.