Traditional Culture Encyclopedia - Hotel franchise - Introduction of Zhejiang Xiangyuan Investment Group Co., Ltd.

Introduction of Zhejiang Xiangyuan Investment Group Co., Ltd.

Xiangyuan Holding Group Co., Ltd. was established in 1992. It is a comprehensive holding group with the core of building a tourism destination industrial cluster, and has formed business sectors such as cultural tourism, real estate development, infrastructure construction and tea industry. Xiangyuan Holding Group has more than 40 holding and shareholding enterprises in Zhejiang, Anhui, Hubei, Xinjiang, Shanghai and other places, with more than 5,000 employees.

Since its establishment, Xiangyuan has been adhering to the business philosophy of industrial investment and specialized operation, adhering to the values of * * * winning and achieving growth, and striving to become a world-class tourist destination builder through efficient resource integration and coordinated development of multiple industries. Since 2008, the company has invested in the construction of several cultural tourism projects, such as Taiji Lake Ecological Tourism Zone in Wudang Mountain, Hubei Province, Qiyunshan Ecological Tourism Zone in Anhui Province, Tianchi Cultural Tourism Zone in Tianshan Mountain, Huai Ying Ecological Cultural Tourism Zone in xiang yuan, Hubei Province, xiang yuan Bay and so on. And established a standardized service system such as tourism industry research and design institute, boutique hotel, free home camp, golf, travel agency and business management.