What is a boutique hotel?

Boutique hotels are located in large commercial circles, equipped with a complete set of high-standard hardware facilities and hotel service systems, and hired by professional hotel service companies to operate and manage them, providing convenient, noble and comfortable living for high-end people in the city. of high-end properties.

Development History:

The boutique hotel was founded in the early 1980s and has become popular with its new concept design and unique atmosphere. Its founder LANSCHRAGER and partner STEVERUBLL opened a little-known disco studio No. 54 in New York in the 1970s. In 1984, the MORGANS Hotel opened. This is a hotel that reflects the interests and lifestyle of customers, and a hotel that can provide fun. and entertainment are different from those random, boring, popular hotels, and now there are more than a dozen very famous hotels around the world. The development of boutique hotels did not start until the 1990s, so its development is not very mature and complete, and its global distribution is also extremely uneven.

The vast majority of boutique hotels are concentrated in developed countries such as the United States and Europe. There are many boutique hotels in Paris, New York, San Francisco, and Los Angeles, such as the Deloville Hotel in Manhattan, the Metropolitan Hotel in London, and the Times Hotel, Harvest Hotel in San Francisco, but the distribution in other regions is significantly lower than that in Europe and the United States. Countries such as Canada, Mexico and Australia are the second legion in the development of boutique hotels; there are very few in Asia; and almost none in Africa.

Since 1998, several boutique hotels have appeared in major cities such as Beijing, Shanghai, and Shenzhen in my country. For example: Commune, Opposite House, Beijing Eclat Hotel, Beijing Yihe Aman Hotel at the foot of the Great Wall; Shanghai Xintiandi 88, Puli Hotel; Shenzhen Kapok Hotel, etc.; the distribution of boutique hotels is mainly due to the differences between countries and regions. Caused by unbalanced development of social and economic levels. Compared with other regions such as Asia and Africa, the hotel industry in developed countries in Europe and the United States started earlier and has a longer history. The services and mechanisms of conventional hotels have become increasingly perfect, and competition in the industry has become increasingly fierce. Therefore, many hotel managers adjust their thinking and explore new hotel operations in view of their limited funds, limited resources, and limited customer source channels, which make it impossible for them to compete with hotel chains globally and nationally according to normal methods. The road is aimed at tourists who are not yet aware of the time and are pursuing artistic taste, need novelty, and need excitement.

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