Advantages and disadvantages of Marriott Hotel

The advantages of Marriott Hotel are brand advantage, market advantage and investment advantage, while the disadvantage is that the room price pricing is the highest among hotels of the same type.

1, brand advantage

Marriott Hotel has rich brand resources and high brand awareness. The headquarters continues to promote the brand through various ways and channels, and combines with major platforms to deepen the brand impression and make the management and marketing of franchisees easier.

2. Market advantage

The joining project of Marriott Hotel has a good market prospect, because the brand headquarters has a strong team to assist entrepreneurs, to assist their stores in product innovation, research and development, production and other aspects, and to provide a variety of team services, which makes the operating income of their branches in the industry better guaranteed.

3. Investment advantages

Marriott Hotel Headquarters has an excellent management team, and each Marriott hotel store will have a different business model and make different business adjustments according to the actual situation of Marriott Hotel.

History:

Marriott International is a world-renowned hotel management company and one of Fortune 500 companies. Marriott International was founded in 1927 and headquartered in Washington, USA. Marriott International owns 265,438+0 famous hotel brands, operates more than 4,000 hotels around the world, and has an annual turnover of nearly $20 billion. It has been rated as the most outstanding company in the hotel industry by world-renowned business magazines and media for many times.

The development of Marriott International originated from 1927. The late Willard Mariott founded an early small-scale beer shop in Washington, USA, and named it "Hot Shop".

In the future, it will soon develop into a well-known chain restaurant with fast service, thoughtful service, fair price and persistent product quality.