Traditional Culture Encyclopedia - Hotel franchise - Commonly used print advertising materials and their uses, advantages and disadvantages. . . Come and get whatever you want for 10 points. . .

Commonly used print advertising materials and their uses, advantages and disadvantages. . . Come and get whatever you want for 10 points. . .

Introduction to print advertising materials

Keywords: Some commonly used advertising materials

Inkjet cloth materials: suitable for indoor and outdoor use. Lighting cloth, lighting cloth in front.

Lamps and back-lit fabrics are mostly used to make light boxes. The meaning of front light cloth is that the light is placed in front of the painting. Large outdoor advertisements and street sign boards are mostly made of this kind of material.

Features: low precision, wide application range, durable, not easy to fade. Billboards, murals, signs, scaffolding covers, window displays, pictures, banners and posters, stage backgrounds, mobile graphic displays, etc. are mostly used for this.

Inkjet adhesive material: suitable for indoor and outdoor use. Comes with adhesive on the back for easy sticking.

Features: low precision, high gloss, high image resolution, bright colors, wide application range, durability, and not easy to fade. Advertising posters, car body advertisements, posters, paintings, display boards, etc. Its characteristics make it easy to mount on other materials.

Portrait materials: mostly used indoors, in places with little direct sunlight. The coating is divided into glossy film and matte film. It comes with adhesive on the back, making it easy to stick on the KT board.

Features: High precision, high gloss, delicate, lifelike colors, shortcomings: short outdoor exposure time. Suitable for posters, paintings, exhibition boards, photos, etc. Its characteristics make it easy to mount on other materials.

Roll-up banner

L-shaped display stand: We often refer to it as "L display stand" or "L stand", which is a conventional display stand because its support screen bracket looks like "H" shape

Features: The picture can be freely retracted into the box of the stand, and it is equipped with a packaging bag, so it is easy to carry. The general material of the H-shaped stand is divided into current RP (plastic steel) and aluminum alloy , there are various styles and models

X" shape

Features: The picture and shelf can be disassembled and assembled separately, equipped with packaging bags, easy to carry. Like the H frame, it is suitable for outdoor exhibitions, advertising and promotions, etc. There are also various brackets Style and model

H-shaped display stand: We often refer to it as "H display stand" or "H stand" as it is a conventional display stand because its support frame is "H" shaped when viewed from the side

Features: The screen and shelf can be disassembled and assembled separately. It is equipped with a packaging bag and is easy to carry. Like the H-stand, it is suitable for outdoor exhibitions, advertising and promotions, etc. The brackets also come in various styles and models

Titanium lettering: It has a metallic texture, a high-end feel, is light in weight, has a strong sense of solemnity, has a strong three-dimensional effect, and has a random thickness.

Titanium lettering is generally used in company signs, logo walls, and outdoor advertising.

Features: Excellent weather resistance and strong adaptability to the natural environment. Even if it is exposed to sunlight, wind and rain for a long time, its performance will not change. It has good anti-aging performance and can be used outdoors. Can be used with peace of mind.

Blister characters: The series of blister characters are made of acrylic panels:

Features: Due to its good light transmittance, pure color, rich colors, beautiful and smooth , with both day and night effects, long service life, corrosion and rain resistance, not easy to fade, not easy to deform, etc.:

Widely used in advertising production, property management, squares, garden communities, tourist attractions, office buildings, administration, Financial systems, hotels and restaurants, shopping malls, schools, hospitals, transportation, petrochemicals, specifications: according to customer requirements and installation site or design font size

Crystal characters: Production requires acrylic sheets, engraving, intaglio, Silk screen, double-layered and double-sided, embossed, chamfered, etc., made by various techniques, with elegant appearance, long service life and crystal texture.

Features: The crystal characters are carved and polished from crystal plates. They have high gloss and bright colors. The fonts are exquisite and have good light conductivity. The crystal characters are crystal clear and gorgeous under the light.

The overall thickness is 5MM, 10MM, 15MM, 20MM, and the color can be made as required. The special color saturation and excellent gloss are crystal clear under the sun, and the shiny feeling is one of the important reasons why customers choose acrylic crystal characters from a sensory perspective. Disadvantages: Not wear-resistant, easy to scratch. It is widely used indoors and outdoors, on company or store image walls, store signs, and door signs.

Iron characters: There are two types of iron characters: flat iron characters and convex iron characters. The material is hammered iron sheet, and the thickness is increased by welding. It can be painted or spray-painted.

Advantages: It is affordable, can produce large-sized fonts, is time-resistant, easy to install, and the paint will not fade for three to five years (it needs oven paint to color it). The disadvantage is that it does not emit light at night and is only suitable for outdoor distant views. Viewing is widely used in large-scale character promotions of corporate units or buildings.

Dot matrix luminous characters: The plane and surrounding edges are the same as ordinary luminous characters. The only difference is the light source, which is made up of small dot LED lamp beads, covering the panel of the characters.

Advantages: It can emit a strong light source regardless of day or night, and is energy-saving. Other features are the same as the Yak edge luminous characters. It is suitable for use in store signs, KTV, nightclubs, hotels, guesthouses and other entertainment Place sign.

Self-adhesive: It is made of paper, film and special materials, with adhesive on the back. According to the need, first design the required content or words in the computer, and then engrave it with a cutting plotter. After engraving, tear off the required part and paste it where needed.

Features: Cheap price, simple process. Disadvantages: Single color, mainly used on glass doors and some advertising boards. For example, the words "Welcome" on the glass door are carved with a cutting plotter. If there is an outline on the outside, it means there is an extra mark on the bottom.