Traditional Culture Encyclopedia - Hotel franchise - The English abbreviation of International Hotel Association is
The English abbreviation of International Hotel Association is
The abbreviation of International Hotel Association is IHA.
International Hotel Association (IHA) is one of the largest and most influential hotel industry associations in the world. Founded in 1946, headquartered in Lausanne, Switzerland, it is composed of hotel and resort operators from all over the world to promote the development and mutually beneficial cooperation of the global hotel industry.
The International Hotel Association is committed to providing support and guidance to its members by providing extensive information and resources, so as to improve their professional level and competitiveness. The Association provides a platform for hotels and resorts around the world, promotes the exchange and sharing of best practices, and improves the management standards and service quality of the global hotel industry.
IHA members come from all over the world, including hotel management companies, single hotels, resorts, luxury boutique hotels and local leading hotels. The association provides a powerful network and platform, which enables its members to obtain the following advantages:
1. Global marketing:
IHA provides its members with support and opportunities for global market expansion by participating in industry exhibitions and activities held around the world and communicating with other industry organizations and people in the tourism industry, so as to increase their visibility and exposure.
2. Information and resources * * * Enjoy:
IHA provides its members with the latest and most comprehensive information on hotel management skills, trends and best practices through its website or member newsletter, helping them improve their existing business methods and service quality, and enhance profits and benefits.
3. Business development support:
IHA provides guidance and support to help hotels and resorts develop new buildings, expand their scale and enter emerging markets, and promote their business growth and market share.
4. Industry standards and ethical norms:
IHA formulates strict industry standards and measures to ensure that the hotel industry can abide by best practices and good ethical norms and gain respect and recognition in the industry.
To sum up, the International Hotel Association has been committed to promoting the development and mutually beneficial cooperation of the global hotel industry, providing its members with assistance in global marketing, industry information sharing, business development support and industry standards, so that the global hotel industry can operate and operate better and serve the society and people better.
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