Traditional Culture Encyclopedia - Hotel franchise - How to deal with the present situation of Shanxi hotel industry
How to deal with the present situation of Shanxi hotel industry
(Reason: At the same time, with the aging of domestic population, the decrease of floating population and the redistribution of social resources, it is inevitable that people will raise their accommodation requirements. In other words, the low-end market will be gradually compressed, and this part of the customer base will be transferred to high-end hotels. Star-rated hotels have a fixed crowd and business leaders, so star-rated hotels will only improve quality and service, and will not be washed white. Several chain brand hotels (such as Jinjiang Inn, Hanting, Home Inn, Seven Days, etc.). ) are all state-owned, which shows that they are well funded. There are rumors that these leading enterprises are actively merging or purchasing to expand their territory and accumulate strength for the war between brand hotels in the future! ! For example: Motel 168 was acquired by Home Inn; Guangjin Express Hotel, the leading local hotel chain in Taiyuan, was acquired by Jinjiang Inn. Seven days to acquire Huatian Star Hotel; Hanting acquires high-end hotels, etc. It fully shows that social single idle hotels are facing reshuffle. )
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