La Chapelle, is it a double-edged sword to lower the annual target to save your life?

When SARS broke out many years ago, Xing Jiaxing founded La Chapel brand only two years ago, and there was no brand awareness and market influence at that time. In this global epidemic, the retail industry has narrowed its front. Xing Jiaxing, with his extraordinary courage and foresight, made a fortune in retaliatory consumption after SARS and won a reputation.

Xing Jiaxing was keen to participate in the global large-scale fashion week at the beginning of his business. He is a firm believer in Zara's fast fashion model, and has always been ambitious to make it a China version of Zara.

The company opened a shop in China in a multi-brand and all-direct mode. Especially after listing in Hong Kong and Shanghai in recent years, the company has further expanded its scale by virtue of its capital advantage, which is unparalleled in the landscape industry.

Xing Jiaxing obviously didn't learn the core of international fast fashion brands? Quick response ability of supply chain.

See his towering building, see him entertain guests, see his building collapse. Shareholders all expressed doubts about Xing Jiaxing's personal ability.

This year, Xing resigned as the chairman of the company. At the same time, as the controlling shareholder and actual controller, Lu Ersui and Cai were nominated as directors candidates, and Lu was recommended as chairman candidate. However, at the subsequent shareholders' meeting, they got extremely low votes and were not elected.

Lu and Cai used to be the chairman and chairman of the board of supervisors of Jiangsu Sanyou Group. A few years ago, Lu Ersui really took control of Jiangsu Sanyou. More than two years later, he sold the shell to an American billionaire, earned several times his income and left the company.

The nominee is not credible. As the actual controller, it is difficult for Xing Jiaxing to find a job in the company.

This year, the company's board of directors was changed in advance, and Xing Jiaxing and others were nominated as candidates for directors. However, at the shareholders' meeting, Xing Jiaxing became the only director candidate rejected by shareholders.

The financing amount corresponding to Xing Jiaxing's equity pledge is several hundred million, which will all expire next year; The corresponding financing balance under the Shanghai River is tens of millions of yuan, due this year.

In recent years, Xing Jiaxing's equity pledge is lower than the performance guarantee ratio, which constitutes a breach of contract. Since the beginning of this year, the company's share price has continued to fall, and the risk of broken promises has further intensified.