Traditional Culture Encyclopedia - Hotel franchise - How much does it cost to open a small bar?
How much does it cost to open a small bar?
Say irresponsible words 1W/ square, but if you really want to do it, please read the following words first, and then we will discuss the experience gained by 10 years of bar operation. If you are presumptuous, please be honest with investors. First suggestion: Please don't open the bar so big! The business area of the hall is 500 square meters. Reason: You run a bar, not a vegetable market. There are too many cases of Chinese bars closing down because of their large scale. Wake up, big brother! Do you have to hold concerts every day in such a big bar? Where else does your popularity come from? The second suggestion: don't set the threshold too high. The height of the hall is less than 5 meters (single floor). Reason: You built a bar, not a gym. When people can get together, why should they be separated? Why hide half the people in a venue that can accommodate 500 people? There is no distinction between high and low bar consumers, only the level of spending power. Brother, you want the guest to jump off the building and take her to Shanghai World Financial Center, which is higher. The third suggestion: don't deliberately build an empty space. In fact, the squeezed space is more helpful to the bar. Reason: You run a bar instead of a cinema. You want to be a trapeze artist after leaving the bar so empty? DJ walks a tightrope? What a bar needs is a gathering of people, a happy atmosphere, and don't make someone look like nobody. Squeezing space is good for players, because players want close contact and interaction. It is best to have a feeling that you can lean on me and I can wipe your ass. Don't turn the player's needs into yours. It's time to wear underwear outside. Don't be afraid of crowding. Why leave such a spacious passage? Afraid of fighting? Whether to fight or not is a question of your bar service and management orientation, not a question of access. The fourth suggestion: don't build a bar in the wild. The bar should be built in a location that is easy to concentrate people, has convenient transportation and has parking spaces. Reason: Big Brother, don't drive if you can't find a place, just find a place. What is this ... Why is this? People have to go through several feng shui masters to find the cemetery, not to mention you have to invest millions to open a bar! Fifth suggestion: Don't disguise the bar as a palace. You run a bar, not a star hotel. Reason: Bar represents a new entertainment culture. In a bar, there is no need to consider social status, rank and etiquette. Therefore, it is enough for guests to have fun in the bar. As for what kind of bar you pretend to be, it depends on what kind of atmosphere you want to create. What kind of consumer groups do you want to face? What business model do you want to use to win the market? Wait, all this has to cater to the bar culture. Don't compete with competitors for decoration, it's useless! The market is not based on this competition. Does it make sense to disguise the bar as a palace? Yes, just to show off your financial resources, but in the end it ended in failure, because you don't understand what a bar is and what a bar needs. What do players need? In fact, as long as you have your own characteristics and culture, it is enough! Sixth suggestion: Don't invest too much money in bar hardware. The investment should be based on the actual profit of the bar within 4 ~ 8 months. Whether in first-tier cities or second-and third-tier cities, of course, the investment can be reduced as much as possible, so that recycling will be faster and the risk will be smaller. Reason: 1. Bar is a one-time investment, and winning or losing depends on the overall strategy, not the size of the initial investment. 2. At the end of the bar operation, it is not hardware but software, which reduces the initial investment and strengthens the later operation! It is great to have money, but it is foolish to invest blindly. Seventh suggestion: Don't always try to imitate others, especially the brand bars on the market. This is dangerous! Reason: Although imitation is the shortest way in China market, you don't have to think about doing what others do, but blind imitation will lose your direction. If you only imitate the fur of others, but not the essence of others, then you are struggling on the edge of life, and one day you will ... Brand bars are enduring because they have established a huge team and have rich resources and operating experience. If you want to compete with them, you must make your own characteristics and conduct differentiated competition, instead of blindly imitating others, otherwise it will be like throwing eggs at stones. Eighth suggestion: Don't be so stingy, the bar team is your cash cow. Reason: Big Brother, please eat less meals and pick up girls, and please come back with a good team. Without them, you are zero. What is the competition in the market now? It's a talent ~ ~ ~ Why can't you do better than others in the same city with the same investment? Because your competitor is more talented than you, he knew the way to the bar before he opened it. Brother, please remember: if you don't find the right team before opening the bar, then don't open it! With a good team, you will have cake to eat, otherwise, you will have nothing! Ninth piece of advice: Don't always be soft-hearted. The operation strategy of the bar should be determined after team analysis. Don't just listen to one person's opinion and carry out a "massacre"! Then you invited so many people back for nothing. Since you paid for someone, you should organize everyone to brainstorm and solve the problem together. Brother, otherwise you don't care about anything. Since so many people have been invited, it shows that you trust them, so let them do it. You, just count money every day to pick up girls. Tenth suggestion: don't ignore the layout of the bar, because the plane layout of the bar determines the lifeline of the bar. In fact, an experienced bar designer can be said to be a "feng shui master" of a bar. Although he doesn't need to know "wind" and "water", at least he needs to know the business demand, customer demand, evacuation demand, business calculation and so on. How many tables are scattered and how many seats are allocated must be arranged reasonably. The table area belongs to the interactive area of the bar (also the heart area of the bar), and the booth area belongs to the private exclusive area (that is, the body part of the bar). The scattered platform area needs the foil of booth area, while the booth area needs the guidance of booth area and atmosphere. If there are too few seats in the seating area and too many seats in the seating area, the interactive atmosphere of the bar will be weakened and the business hours will be shortened accordingly, just as a person's heart will slowly die if it can't beat normally; On the contrary, if there are too many seats left over and too few seats left, just like a person with only a heart and no limbs, it is a walking corpse. Therefore, it is necessary to calculate the reasonable distribution ratio of scattered tables and stalls according to local consumption habits and marketing methods. But no matter what kind of market, it needs the support of "heart" and the cooperation of limbs. Footer Netease Company All Rights Reserved? 0? 8 1997-20 12 Quoted from 10 Advice to the boss of the investment bar -LEX's blog-Netease blog
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