Traditional Culture Encyclopedia - Hotel franchise - How does double 11, a fruit shop, engage in activity posters? Model essay on the activity plan of the store in double 11 (three articles)
How does double 11, a fruit shop, engage in activity posters? Model essay on the activity plan of the store in double 11 (three articles)
In order to effectively ensure the quality level of activities, it is usually required to make an activity plan in advance. The activity plan is a written plan of activities with clear contents and clear steps. So have you learned about the activity plan? The following is the activity plan (5 selected articles) of the supermarket double 11 promotion plan that I helped you organize. Welcome to share.
activity plan of supermarket double 11 promotion planning 1
activity theme:
low-price storm, national looting (dear, did you buy it? )
Activity time:
November 9, 2xx-November 11, 2xx
Activity content:
● The ultimate carnival (November 11, 2xx)
From 1: on November 11, 2xx, the whole audience will be sold at a 5% discount, and a low-price storm will sweep the city!
(Note: The whole audience must be involved in the activity to achieve the cluster effect. )
● Activity 2: Shopping with courtesy and luck (November 9-November 11, 2xx)
All customers who shop in XXXX during the activity period can participate in the lucky draw if the amount of the single memo is over 11 yuan.
First prize, 1 brand smart phone, 1 value of 1111 yuan
Second prize, 2 XX supermarket shopping cards, 1 value of 111 yuan
Third prize, 6 vacuum thermos cups, 1 value of 6 yuan
Fourth prize, 2 soulmate rolls, 1 value of 3 yuan
Participation prize, 2, exquisite gifts, 1 value of 2 yuan
(Note: the lucky draw is an instant scratch. )
● Double the sweetness of one person's holiday in Activity 3 (November 11th, 2xx)
Two lollipops (2 yuan/box, 2 copies) will be given to 11 yuan +1 yuan after shopping
Two boxes of chocolates (25 yuan/box, 4 copies) will be given to 11 yuan after shopping for 111 yuan
(The sweetness is limited, until the gifts are delivered. )
Estimated activity cost:
1. The estimated cost of the scratch card for the lucky draw is 1 yuan, and the prize cost is 8, yuan, totaling 9, yuan.
2. Double sweet activity. The estimated cost of the activity is 15 yuan.
3. The poster and advertising expenses are 5 yuan.
the estimated total cost of this activity is 15,5 yuan.
(Note: 7 yuan can be shared by the merchants, and the cost sharing will be negotiated and finalized with the merchants in the early stage of the activity to facilitate the smooth development of the activity. )
Campaign promotion:
1. Advertising, with two issues published by newspapers 3-5 days in advance.
2, large-scale facade advertising and supermarket DM single-phase combination, so as to be eye-catching and attract customers.
3. Increase publicity by means of supermarket broadcasting and off-site promotion.
4. Use floor stickers, flags and publicity signs, and add festive music to create a good activity atmosphere.
activity plan of supermarket double 11 promotion planning 2
activity time: March 1-15, 2xx
activity theme: love 3.15, love 1, families
activity location: shopping plaza, comprehensive supermarket
subtitle: paying attention to 3.15, complaining is reasonable and more polite
activity content:
1.
2. High-quality goods: During the activity, anyone who finds expired goods and goods with quality problems in the store will get a small gift.
3. Excellent service quality: On the day of 3.15, all customers who go shopping in the supermarket can get a "service quality award-winning survey activity" form at the service desk, fill it out and return it, and they will get a "good mug".
4. Special sale activities with excellent prices: During the activities, a number of special sales products will be launched (ensuring quality and quality) and promoted at ultra-low prices.
5. generous promotional content: launch a batch of department stores and snacks for the "buy 3 get 1 free" activity.
second, the integrity of the supermarket-interacting with you
1. Consultation on consumer cancellation: On the morning of March 15th, the Municipal Consumers Association set up an information desk in front of the first shopping plaza to publicize the relevant provisions of the Consumer Rights Protection Law to consumers, and received and handled complaints about rights protection on the spot.
2. Please supervise: Recruit 5 consumer representatives in advance, hold an authorization ceremony in front of the First Shopping Plaza on the afternoon of March 15th, and employ them as supervisors of the best use company, responsible for supervising the quality of goods in the supermarkets, and put forward various rectification opinions and suggestions to the company on a regular basis. According to the adoption value of the suggestions, the best use company will provide souvenirs with a value ranging from 2 to 1 yuan.
Third, give back the true feelings to consumers
1. Your new clothes are mine. My heart
① "Farewell to winter" clothing sale: anyone who buys all special winter casual clothes, suits, windbreakers, down jackets and cashmere sweaters in 8 yuan at one time will receive a pair of gloves or a beautiful scarf worth about 1 yuan; 12 yuan received a pair of cotton slippers or a scarf worth about 3 yuan; 16 yuan was given a warm suit worth 5 yuan. (Buy more and give more while stocks last)
② "Going into the Spring" new products are selling well: anyone who buys new brands of spring clothes, casual clothes and shoes in 12 yuan at one time will receive a gift worth 1 yuan; 18 yuan received a gift worth 2 yuan; 22 yuan received a gift worth 3 yuan. (buy more and give more while stocks last)
③ Children's wear exhibition and release: organize children's fashion show in Times Store and conduct boutique children's wear show to show childlike innocence and promote sales. Anyone who buys children's clothes on the model will be given a beautiful kite; You can also get a beautiful gift when you buy other children's clothes. (Buy more and give more, while stocks last)
2. Keep your stomach healthy in the Year of the Rooster
① Food area: a number of snack foods are promoted at shocking prices.
② Fresh food area:
⑴ Anyone who buys fresh food in 2 yuan at one time will receive 3 fresh eggs. (buy more and send more)
(2) limited time special fruit 1 yuan 1 kg. (3.15 9: am-1: am, 3: pm-4: pm and 8: pm-9: pm; Each person is limited to buy 2 Jin)
Fourth, special planning:
Qingyong Liubei Supermarket-shopping for gold is in Liubei, and you will be awarded the lucky prize: On March 15th, 1 sets of computer printed words with good use seals were placed in different places in the supermarket (you can rest assured when shopping with good faith). If you can find all of them, you can go to the service desk to exchange for a prize worth 5 yuan.
the activity plan of the supermarket double 11 promotion plan 3
Event organizer: * * Youth League Committee of Henan Agricultural University
Event organizer: Young Volunteers Association of Henan Agricultural University
1. Event background:
There will be some clothes, books, electronic products and other items that are no longer used in college students' lives, and these things have nowhere to be disposed of, and it is not appropriate to treat them as waste. At the same time, these items can also be used, and they can meet the needs of students with poor economic conditions. College students are also young people with a sense of responsibility. Many college students want to donate things they no longer use to express their love. In this situation, the development of love supermarket not only solves the above problems, but also can operate more formally.
II. Purpose of the activity:
By setting up a love supermarket, we can effectively dispose of the surplus items that are still of use value to college students, carry forward the hard and simple life style of contemporary college students, and provide a platform for college students to dedicate their love.
III. Significance of the activity:
Through the holding of Love Supermarket, we can effectively use the remaining items that are still of use value to students at school. By selling or donating these items, more people can use them, give play to their value, and carry forward the hard and simple life style of college students. At the same time, it provides a platform for college students to offer love, pass on love and make the world full of love.
IV. Activity time:
Long-term
V. Form of activity development:
Set up a fixed activity place and warehouse. The specific forms of activities are as follows:
(1) Operating hours (tentative)
Monday to Friday from 8: to 13: 14: to 21:
Saturday and Sunday from 8: 3 to 13: 14: to 21: 3
(2) Dedication
b, observing the rules of the supermarket, not taking away or distributing the supermarket goods without permission
c, caring for all the goods in the supermarket
d, having excellent service attitude
(3) setting up the goods area
1. The goods on the shelf in the love area (donation area)
are mainly donated by classmates, and the donated goods should be over 7% new.
2. Love consignment area
The items on the shelves are mainly provided by students, and a love consignment agreement is signed. The commodity provider sets the expected price, and the love supermarket increases the sales by 2% on the basis of the expected price.
3. Cash register area
4. Small love box
Students can voluntarily put small change into the love box
5. Announcement area
The donated items, detailed records of the income and expenditure of the love supermarket and the management system of the supermarket will be posted on the wall to be open and transparent. At the same time, as a reminder area, remind students not to litter.
VI. Contents of activities
1. Time of publicity activities: to be determined
2. Location of activities: to be determined
3. Operation location of supermarkets: to be determined
4. Opening hours of supermarkets: five people are on duty in turn
Monday to Friday from 8: to 13: 14: to 2.
2. Two posters were posted on the publicity column of Building No.3 of the school headquarters and the comprehensive building of Taoliyuan.
3. Two banners will be hung on the activity site and the north of the project building three days in advance.
4. Several proposals, some of which are posted in dormitory buildings and some of which are distributed at the activity site.
5. Contact the school radio station, Green Company, school newspaper and other media organizations to help publicize.
6. The website and blog of the School Journal Association shall be promoted synchronously.
7 contact various voluntary organizations to help with publicity and fund-raising.
VIII. Activity flow
(1) Pre-preparation stage
1. Obtaining authorization from the Youth League Committee
2. Applying for venues, tables and chairs, preparing audio and other equipment;
3. The Ministry of Culture and Sports prepares to open the program;
4. Before the opening of the business, all responsible personnel should arrive at the site in advance and arrange the on-site work
(2) Activity stage
1. Organize fund-raising (at the same time in the campus and Taoli Garden)
2. Organize charity sale (activities and fund-raising are carried out at the same time, and the whole process is recorded and photographed). The division of labor is as follows:
A. Fund-raising group
B. Charity sale group
C. Flyer distributor
D. Motorist
E. Suggestion book
F. Information network department takes photos and videos
(3) Supermarket.
b, sell or donate items that are not suitable for sale in the form of waste disposal.
The profit from the activity will be used for charity donation, and the specific flow of the fund will be announced to the bulletin board in time.
activity plan of supermarket double 11 promotion planning 4
1. Activity time: Sunday, December 31st-Wednesday, January 3rd (4 days)
2. Activity theme: Fun New Year's Day Happy Gifts
Activity 1: 2% discount for fun New Year's Day
Enjoy 2% discount for buying clothes and knitting goods. Down jackets, cosmetics, lighting materials, digital products, and small household appliances are sold at a 1% discount.
Note: (Supermarkets, mobile phones, famous cigarettes, alcohol, yellow platinum, goods with special prices and reduced prices are not allowed to participate in discount activities)
Activity 2: New Year's Day Lantern Festival-winning riddles
During the activity, the "New Year's Day Lantern Festival Street" was launched in the new century, and customers can buy free riddles without shopping. The more they guess, the more they win.
method of winning the prize: one prize is won if you guess five. The reception desk receives the prize (winning a bottle of Coca-Cola at RMB 4.99)
The purchasing department is responsible for organizing 5-1, gifts.
Activity 3: Colorful New Year's Day Celebration Supermarket Campaign
Buy rice at ultra-low price
During the activity, rice in the supermarket was sold at ultra-low price, with a price of 1.39 yuan per catty.
dice win eggs
If the supermarket shopping leaflets are full of 38 yuan, you can throw dice once with the computer receipts and twice with 76 yuan, and you can get the same number of eggs according to the number of points you put in.
The planning department prepares a large dice with a diameter of 8×8 (white red letter)
The supermarket prepares eggs and participates in activities at the supermarket exit. Send eggs on the spot.
Third, the atmosphere layout and advertising:
1. 1, sheets of DM Post with 8 pages, 2 pages and 4 editions were urgently printed on the 28th.
2. 1, SMS messages were sent.
3. Advertisements of TV stations and meteorological bureaus.
4. Plan and prepare the content of the riddle. Decorate lantern riddles street (service platform east corridor on the first floor and the second floor)
5. The elevator entrance pillars on the second floor and the third floor are decorated with 1 pieces of activity content
6.A2 advertising racks support 1 activity pages (4 on the first floor, 2 on the second floor, 2 on the third floor and 2 on the fourth floor)
7. The south gate on the first floor is decorated with New Year's Day atmosphere and 2 large activity pages.
8. Linyi delivered and purchased 2 sets of water injection flagpoles, made cloth flags, and placed them in front of the building to create an atmosphere
9. Hanging the three-dimensional layout of the supermarket exit, entrance and supermarket in the New Year background. There is one supermarket exit, one supermarket entrance, and 4 sets of photo hanging in the supermarket. The cost (photo, foam board, KT board production) is 2 yuan.
the activity plan of supermarket double 11 promotion planning 5
1. Activity purpose:
The fifth day of the fifth lunar month is a traditional festival in China. In order to celebrate the Dragon Boat Festival, commemorate Qu Yuan and preserve folk traditions, a number of promotional activities are specially held to celebrate the Dragon Boat Festival, so as to achieve the purpose of "entertaining through education"; And give back to customers, hoping to improve the popularity of supermarkets, attract crowds, provide customers with a warm shopping place, and increase the turnover of activity days, so that customers can feel an unforgettable Dragon Boat Festival.
Second, the activity time: June X-X, 2xx
Third, the theme of the activity: Dragon Boat Festival beautiful dumplings, happy shopping
Fourth, the promotion method:
1. Dragon Boat Festival beautiful dumplings, when shopping is full
Activity content: During the Dragon Boat Festival, all the shopping in this supermarket is full of 38 yuan.
2. Special sale of goods
During the promotion period, Zongzi and its holiday-related goods (such as rice wine, frozen food, drinks and other foods, transparent soap, bath lotion, insecticidal water, mosquito-repellent incense and other products) are all on sale.
3. "xxx Guess Zongzi, Super Price Level"
1) Activity Time: June X-X
2) Activity Content: Any customer who has made a one-time shopping in 18 yuan in the supermarket during the promotion period of June X-X can participate in the "Guess Beautiful Zongzi" activity with a computer receipt. <
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