Describe the relationship between hotel standardization, standardization and personalized services?

With the rapid development of the hotel industry, the pertinence and flexibility of personalized services have become a trend. Personalized service is to meet the reasonable individual needs of different guests, such as business guests' need for the Internet, travelers' desire to taste local delicacies, etc. The hotel's guests come from all over the world, and everyone has their own living habits and preferences. The hotel can provide immediate, flexible and considerate services, which is more competitive than the hotel's previous standardized services. Personalized services with advanced awareness are increasingly favored by guests.

Embroider the guest’s name on the pajamas of guests who have been here more than 10 times for their own use; stamp the guest’s envelope and letter paper with the guest’s name; provide infant care for families with children services; setting up non-smoking floors; providing guests with pillows of different softness and hardness; adjusting the temperature of the air conditioner according to the guests' requirements for room temperature, etc. These practices are all manifestations of personalized services.

The hotel's personalized service is a service concept and form that evolved from standardized services. It is a service provided to cater to different individual needs. Personalized service is the pursuit of modern hotels. As the needs of guests become more and more diverse, hotels need to provide more creative and personalized services, so that they can truly provide guests with more perfect services.