Why does the cigarette shop not go bankrupt even though it has no customers?

Everyone knows that tobacco and alcohol stores sell tobacco and alcohol, but many people are very confused. Most tobacco and alcohol stores usually have few customers but they can continue to operate without closing. In fact, regardless of the fact that tobacco and alcohol stores usually have no customers. However, some tobacco and alcohol stores make a lot of money. Although the stores may seem deserted, some make hundreds of thousands or even millions a year.

Netizens said: Every tobacco and alcohol shop will have a cigarette business license, and it is best to have a license with a higher limit on cigarettes, the better. My friend’s cigarette license can hold up to 7 cigarettes at a time. More than 70,000 yuan. You can earn around 3,000 yuan a month just by selling more than 70,000 yuan of cigarettes without doing anything. I think many people don’t understand that. In fact, most of the bosses of the tobacco and alcohol shops know each other, and they can communicate with each other because they know each other. , turnover what, smoke. Many people don’t know that the number of cigarettes you can take out of a cigarette license is limited. For example, in Zhonghua, my friend who has more than 70,000 cigarettes can only take out a maximum of 4.5 cigarettes at a time. This tobacco bureau has a limit. The more expensive it is, the more expensive it is. The less smoke. And if your shop sells cigarettes quickly, you can only buy cigarettes from other stores. If you buy a cigarette from other stores, you will have to pay a few more yuan. Take Furong King as an example, our price is 5 yuan more. Therefore, if you don’t know other tobacco and alcohol store owners, you can’t buy cigarettes, and selling loose cigarettes is more profitable. Many kiosks cannot get cigarettes from the Tobacco Bureau without a cigarette license. They can make money just by reselling cigarettes. The more cigarettes they can take each time, the more money they make.

Let’s talk about wine. If you have a good network and good connections, it will be easier. Buying wine from a tobacco and alcohol store costs nothing and you can still make money from agents. How can you say that? You only need to take out a certain container for the agent to place wine, and you can receive the container placement fee, and you can still make money after selling the wine. If you have a wide network of contacts, you can also ask people to help you get drinks, or you can ask people to introduce others to get drinks. Of course, this will require an introduction fee.

The tobacco and alcohol store will not stop shop if there are no customers. He has other sales methods, such as wholesale and contacting various canteens for delivery. Whole-batch sales can bring in more money than retail sales. On the surface, there are no customers, but in fact there are no customers. Big customers, many hotels are contacted and delivered to their door, which makes it convenient for customers and makes money. Contact relatives and friends to become agents, and you will become richer and richer. It looks like there is no business, but in fact there is business inside, and the more money you make, this is because the boss is capable and has found a good trick.

As an experienced person in this industry, let me say a few words

1. The tobacco stores or tobacco and alcohol stores we often call are basically better than supermarkets or ordinary southern stores. The tobacco and alcohol sold in grocery stores are higher-end

2. Southern grocery stores and supermarkets rely on mobile customers, and every tobacco and alcohol specialty store is basically supported by several units. For example, I used to When I opened the store, the county finance bureau, public security bureau, construction bureau, etc. were all my regular customers. Of course, this requires a certain relationship

3. Tobacco and alcohol specialty stores can purchase goods from various wineries or agents. After receiving fees such as display fees, display fees and other expenses, this alone can basically cover the expenses of store rent and one or two personnel. If you open a specialty store of a certain alcohol brand, the expenses in this area will be higher

In other words, tobacco and alcohol stores do not rely on retail sales to survive, but rely on the store owner’s local upper-class network resources. Of course, this phenomenon has changed a lot now, and today’s tobacco and alcohol stores must also Only by targeting ordinary consumers and achieving high quality and low prices can we survive.

The way of doing business is divided into two modes: "sitting business" and "traveling business". To put it simply, sitting business is a model that relies on fixed business premises and waits for customers to come to make purchases. Restaurants and hotels are typical examples. Characteristics, it is difficult to accurately capture the specific information of consumers. Only by relying on marketing and promotion to "pull" as much as possible can we accurately target customers. We do not rely on fixed business locations to sell products. Wholesale and industrial products are more typical, and you mainly rely on yourself to find them. Customer sources are “promoted” through marketing mix!