Traditional Culture Encyclopedia - Hotel reservation - Why didn't you give samples after buying cosmetics at Lotte Duty Free Shop in Myeongdong, Seoul, and there were few people?
Why didn't you give samples after buying cosmetics at Lotte Duty Free Shop in Myeongdong, Seoul, and there were few people?
2. Epidemic impact: Since the novel coronavirus epidemic, the global tourism and retail industry have been seriously affected. Duty-free shops may have adjusted their promotion strategies to cope with economic pressure because of the decrease in tourists.
3. Brand strategy: Some cosmetics brands may decide not to give samples through duty-free shops, but to adopt other promotion methods to improve brand value and profitability.
4. Seasonal factors: In some cases, duty-free shops may adjust their promotion strategies according to changes in seasons and consumer demand. For example, during the tourist season or festivals, duty-free shops may increase the activities of giving away samples to attract consumers.
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