China Southern's "sideline" live broadcast brings goods, and the sales volume in the past 3 days is only 12,. How far can this road go?

China Southern's sideline live broadcast has brought goods for nearly 3 days, and the sales volume is only 12,. This road may not be long-term, after all, the sales volume is too low. Although the company has great influence, every time a video work is sent on the platform, it has attracted tens of thousands of praises, but everyone's enthusiasm for shopping does not seem to be high, and online shopping has become a habit. Many people will be attracted by the atmosphere of the live broadcast room, and few people actually buy it, and they are becoming more and more rational. With the arrival of the epidemic, everyone knows the importance of storage and storage, and they are more and more reluctant to spend money, so let's take a concrete look!

First, China Southern Airlines' sideline live broadcast brought goods for nearly 3 days, and its sales volume was only 12,

Although China Southern Airlines is an airline, it also started its career of bringing goods. The stewardesses were invited to broadcast live with the goods, and they seemed to be more convincing. After all, they looked beautiful, and most of them sold some skin care products. During the live broadcast, they also spread some basic skin care tips to fans. Many people also learned beauty tips in the skin care room. Not many people actually buy it, and the best seller is a mask. Maybe everyone just reluctantly bought it to support China Southern Airlines to sell things, and there is not much demand for the product itself.

second, how far can this road go?

This road won't go too far. The company also has its own account on social platforms. It will be announced in advance before each live broadcast. Although a lot of efforts have been made to attract everyone's attention, there are still fewer people in the comment area. Although a lot of jokes will be shot before the live broadcast, many problems can be seen in the number of people in the live broadcast room, even in prime time, not many people watch. There are many people who ridicule that the end of the universe is to bring goods. Some anchors do bring goods, but they are not suitable for everyone. Standing on the wind, they may not be able to make money. It is better to expand the space industry.

In a word, celebrities from all walks of life are joining the freight forwarding industry, and everyone should enter the industry rationally. After all, online shopping is too convenient, businesses should not compete too fiercely, and consumers should not buy things easily.