Traditional Culture Encyclopedia - Photography major - Reasons for Kodak's bankruptcy
Reasons for Kodak's bankruptcy
The rise of digital photography has a high fixed cost.
1, the rise of digital photography: Kodak used to be film photography. With the rapid development of digital photography technology, the popularity and convenience of digital cameras have weakened the traditional film photography market, and Kodak failed to adapt to this change in time, resulting in a sharp decline in its core market.
2. High fixed cost: Kodak has large-scale production facilities and equipment, which can meet the needs of traditional film photography. With the decline of market demand, these high fixed costs have become a burden, which has put pressure on the company's financial situation and led to its bankruptcy.
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