Traditional Culture Encyclopedia - Photography major - Tony Leung had to give her three points, and he could raise 500 million in one night. How did Su Mang get to the top?

Tony Leung had to give her three points, and he could raise 500 million in one night. How did Su Mang get to the top?

Speaking of the more famous fashion magazines, everyone will think of "Harper's Bazaar". Although the former president Su Mang, known as the "Devil of Fashion", chose to retire, her prestige remains unchanged. She still travels to major celebrity gatherings, and big names like Carina Lau and Tony Leung have to be polite to her. In fact, who would have thought that Su Mang, a woman who could make all the difference in the entertainment industry, was once just a small employee? It's also very exciting to watch Su Mang's rise to become the president of Harper's Bazaar. The efforts of ordinary employees

Su Mang was born in an artistic family in Nanjing in 1971. Her father is a composer, and her mother is also an artistic young man. Although it is said that it is an artistic family, her father My mother has not made much achievements in the professional field, so she is just a very ordinary family. Her parents trained Su Mang to learn guzheng since she was a child, and later she was admitted to university. It can be said that everything she learned since childhood has nothing to do with fashion.

It wasn’t until she entered college that Su Mang opened up her knowledge of the fashion industry like a fish entering the sea from a bathtub. And she was interested in writing, and officially entered the fashion industry in 1994. At that time, the fashion industry in China was also in the initial stage of development, and its development prospects were unknown. At that time, the office of Su Mangjin's company was just a small Beijing courtyard with relatively few staff. In addition to writing manuscripts by hand every day, she also had to move magazines, go out to advertise, and light the stove when the weather was cold. Moving coal, etc., can be said to be a laborious, laborious and low-paying job.

But Su Mang had a big pursuit in her heart. She later said that her monthly salary at that time was only 800 yuan, but she had the heart to buy a 5,700 yuan LV bag from Wangfujing. This can also be seen that this is a woman who pursues the upper class life. So at the age of 23, she didn’t know anything. She just pedaled her bicycle vigorously, went out to advertise and run business. When she met some people who defaulted on their debts, she stayed there shamelessly until others gave them money and then left. This is exactly what happened. This experience taught her how to handle social relationships tactfully and how to use her own resources to maximize benefits.

In the workplace, an ambitious person like Su Mang was promoted by her boss. Later, she also began to cooperate with the international fashion magazine Cosmopolitan. During this time, she relied on her excellent communication skills to meet My French husband later gave birth to a daughter.

But when Su Mang came back from maternity leave after giving birth to her daughter, she found that her position had been replaced by someone else, and she was particularly angry. However, Su Mang has grown from a small clerk to being able to cooperate with international magazines. He is also married to a Frenchman and enjoys a good life. For many people, this is quite contented, but Su Mang feels that it is not enough. It was also at that time that her inner competitiveness just exploded. Smart interpersonal relationships

Su Mang felt that she really couldn't swallow this breath, and she was not willing to pursue her pursuit only here, so she founded "Fashion Health" with great fanfare. With the connections I had accumulated, I invited some celebrities to be on the cover, and then launched "Harper's Bazaar" one after another. The smartest thing was that I set my sights on the men's market and created the first magazine focusing on Chinese men's taste - " Harper's Bazaar Men", and sales are unprecedentedly good. This is enough to show that Su Mang is a woman who knows how to grasp and exploit men's psychology. However, a woman who started as a small fashion editor and founded a magazine has been so successful. People can't help but think that there is some shortcut?

Many people say that Su Mang, a woman, has such great success in the workplace because she knows how to please those business bosses. For example, at a party together, Su Mang wanted to take a photo with business bosses, but the bosses were all sitting in rows and there was no room left. Su Mang sat on the lap of real estate tycoon Pan Shiyi and put his hand directly on Shi Yuzhu's leg.

When talking to Ma Yun, he also seemed very affectionate. He would put his arm around his shoulders and whisper close to his face, while Ma Yun next to him felt "confused". This woman, who looks very enthusiastic, might be more open-minded when communicating with business tycoons in private? When communicating with such a smart and enthusiastic woman in a shopping mall, I believe that business tycoons will take good care of her because of this. Therefore, interpersonal relationships in the shopping mall are also particularly important.

In addition to being good at handling interpersonal relationships, Su Mang also knows how to please the audience. In 2003, she founded the "Bazaar Star Charity Night", which brought together major entrepreneurs and celebrities to donate money and do charity, which once again enhanced Su Mang's reputation and popularity. So Su Mang's magazine grew stronger and stronger.

From the beginning, we asked people to sponsor advertisements and celebrities to take photos. Later, advertisers and celebrities came to us on their own initiative. It was Su Mang who thought what kind of advertisement should be inserted and who should be used for the cover of which issue. , which has made her the "devil" in the fashion and entertainment circles, and all big names have to be courteous to her because she has so many resources. Maybe it's also because he is held high and has the feeling of being a "powerful" person in the entertainment industry, so Su Mang is not particularly friendly to celebrities, as if it was "intentional".

Su Mang after becoming powerful

One of the most hotly discussed events is that when Yi Nengjing, known as the little princess, got married, Yi Nengjing had already stated that guests could not reveal their wedding photos to the outside world, but Su Mang refused to comply. On the day of Yi Nengjing's wedding, she sent out live wedding pictures, and also emphasized that she had never done any photos. In the photos, Yi Nengjing's whole face was swollen, showing her age, and she didn't look like a bride at all, and the various photo angles were also fascinating. From this perspective, Su Mang's post made netizens prejudiced against Yi Nengjing, and she posted it and deleted it instantly. It felt like she was specifically going against Yi Nengjing.

Su Mang had similar behavior before, such as posting a photo with Zhang Ziyi. She only thought she was beautiful alone, but Zhang Ziyi’s face was crooked. Li Yifeng uploaded it on social platforms as if the light was blurred by Su Mang. Is it true? As a fashion magazine editor, doesn’t Su Mang understand aesthetics? Although Su Mang's behavior hurts other people, no one dares to go against her, because if you want to be prosperous in the entertainment industry, you need the resources at Sister Mang's hands. But although on the surface, no one dares to go against her. Although they are against each other, there must be competition behind the scenes.

One of the famous scenes is that at the 2017 Harper’s Bazaar Charity Night, celebrities and business tycoons from all walks of life gathered together. During the group photo session, there were so many distinguished people together. It was a big problem, and when the senior host Hua Shao was controlling the scene, Su Mang suddenly jumped out and grabbed the conversation, yelling at the scene like a class teacher to get the stars to rank. But few people tried to cooperate with her. When Zhang Ziyi looked at her at that time, she gave her a very cold look and smiled very meaningfully, as if she was "smiling on the outside, but deeply unconvinced in her heart." This also shows that although celebrities in the entertainment industry give Su Mang face on the surface, they still have some opinions on her secretly.

About her Harper's Bazaar Charity Night, one year, she raised 500 million overnight with Su Mang's power, which can be said to be very successful and influential. Many people also think that the event is becoming more and more different, as if it is in the name of charity, but in fact it is a social scene for celebrities to make appearances. Celebrities donate money to gain a reputation, and some people complain that Su Mang is a little bit It felt like "forcing" celebrities to donate money, because what Su Mang said at the scene was too absolute and had a scolding feeling. It was just like the celebrities were wrong if they didn't donate money. But she can afford such a big party, indeed It’s impossible without some ability. Conclusion

Su Mang was born in an ordinary family. From a small clerk to the position of president of Harper's Bazaar, Su Mang can also "make all the changes" in the entertainment industry. It can be said that this is inseparable from her own shrewdness. First of all, she is very ambitious and understands the psychology of men in dealing with business tycoons. This has maximized her own value, and after she took the position of president, she She knows how to establish her authority so that no one dares to touch her. No wonder Li Yapeng called her "The Devil Wears Prada."

In 2018, 47-year-old Su Mang announced her withdrawal from Harper's Bazaar. This news shocked the entire fashion industry, but Su Mang Did you quit the fashion industry? In fact, no, she is now turning more to short videos, and she can still be seen at various fashion evening parties. The influence of "Harper's Bazaar" is gradually weakening, and the market in the magazine industry is not very prosperous. It can be said that her decision was very shrewd. After earning enough, she changed her life in another way.