Why do young people fall in love?

Because I fell in love with its exquisite beauty and its positive vitality.

Non-genetic inheritors are mostly scattered in villages, mountains and busy rivers and lakes all over the country. In reality, we can't meet them all. In other words, if it weren't for the rise of short video platforms, we might not have access to so many non-genetic inheritors all our lives.

Young people who pursue fashion have learned the greatness and shock of intangible culture through short video platforms. While sighing, they feel that this is another kind of "tide".

A report by the Media Development Research Center of Wuhan University pointed out that short videos awakened the gradually blurred and even unfamiliar China culture, and gradually brought them back to the daily life practice of netizens, especially awakened the traditional cultural cognition of young users, and brought many cultural expressions such as calligraphy and painting, traditional crafts, operas, martial arts and folk music back to the daily communication of China people. ?

Only being seen can be liked, but actually being seen is only the premise for young people to fall in love with intangible cultural heritage. The fundamental reason why teenagers fall in love with intangible cultural heritage is its internal cultural story and external communication form.