What software is used for print advertising design?

What software is used for print advertising design?

The so-called advertising design refers to the intermediate process from creativity to production. Advertising design is a combination of five elements: theme, creativity, language, image and foil. The following is the print advertising design software I compiled, I hope everyone will read it carefully!

1. What software is used for print advertising design? It is not enough for advertising design to know only WORD, but also to learn to skillfully use drawing software such as Illustrator, Photoshop and CorelDRAW. 1 year working experience and excellent graphic design ability.

Design posters and product labels. Update the company website, etc.

In fact, it is almost the same for print advertisements to master PS(Photoshop) and CorelDRW now. Of course, the more you know, the more jobs you can take and the more income you earn. AE is mainly used for film and television advertisements, and 3D is mainly used for decorative effects or three-dimensional models. In view of the current market and the difficulty of learning, it is suggested to learn the software AUTO CAD first. Now there are still a lot of CAD graphics outside.

Basically, there are three kinds of advertising design software commonly used by advertising talents:

1, photoshop is one of Adobe's most famous image processing software, which integrates image scanning, editing, image production, advertising creativity and image input and output, and is deeply loved by graphic designers and computer art lovers.

2.Adobe PageMaker is an ideal partner for graphic designers and producers. This software is mainly used for graphic editing. The menu is all in Chinese, and the interface and tools are very simple and flexible, which is very convenient for beginners to use. Therefore, at present, many advertising companies, newspapers, plate-making companies, printing plants and so on. Pagemaker is used as the first choice software for graphic layout; The use of Pagemaker simplifies the backward and rough manual design-coloring-manual plate-making process of designers on the computer into one step, and at the same time saves a lot of precious time for design and expands the thinking space. Moreover, the producers are also freed from heavy physical labor, which is really a software with the best of both worlds.

3.CorelDRAW graphic suite has extraordinary design ability, which is widely used in trademark design, logo making, model drawing, illustration drawing, typesetting, color separation output and other fields. Its popularity can be illustrated by facts. CorelDRAW is almost installed on PC computers used for commercial design and artistic design.

Bitmap: PHOTOSHOP bitmap editing and typesetting software

Vector diagram: CORELDRAW vector diagram editing and typesetting software.

Second, advertising design is classified from the technical level: plane, three-dimensional, film and television.

Classification by industry nature: outdoor, media and indoor.

Briefly talk about technical classification:

Print advertising design software: Adobe Photoshop/Adobe Illustrator/CorelDRAW X4

3d advertising design software: AutoCAD/Autodesk Softimage2011/3dmaxs/Maya/sketchup/banzai 3d film and television: adobe premiere pro/adobe after effects/adobe audition/adobe flash.

Website advertising design software: Adobe Dreamweaver/Adobe firework

Advertising design includes print media advertising, dynamic media advertising, audio and video.

Graphics software should be capable of image processing, image processing and sound processing.

Dynamic requirements of advertising design software: manual skills, software alone, the foundation can only be said to be graphic design.

The software has many skilled operating applications, such as micro-media series and Adobe series.

Three-dimensional technology, interactive multimedia design, advertising design, digital photography, color science, design principle, identification system, digital illustration, graphic design, image processing, practice, packaging, sketch, design investigation and culture, web design principle, humanized design.

If it is a large advertising company, it may also need manpower.

At present, the main outdoor advertisements are completed by inkjet printing, so it involves outdoor inkjet printing.

I spent some time in an inkjet printing company. I know the completion process of some advertising pictures.

Nothing is particularly big and clear. It has something to do with distance and height. That is to say, the farther away from the picture.

You will feel very clear. If you get close to two meters, you will find it is still blurred.

The vector diagrams processed by coreldraw and illustrator are generally clear. But if they were real people,

Maybe it was taken by a professional photographer with good tools.

And I don't know how big your so-called very big advertisement is. I used to participate in the production process of outdoor advertisements 50 meters long and 5 meters high. I don't know if it's as big as you say.

Coreldraw and illustrator will eventually be exported to jpg format.

So advertising companies use photoshop to deal with outdoor advertisements.

It's just a matter of resolution. I didn't draw that thing myself.

It is made of ps, the resolution is 10 and then the size is set. If it is not enough, you need to divide the picture into several or more pieces and stick them together.

Also, outdoor advertisements larger than 5 meters generally need to be pasted. You just can't see it. That's basically it. You can talk to a professional before you do it.

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