What is the study of film and television multimedia technology?

The main study courses of film and television multimedia technology specialty include art foundation, graphic design, computer graphics and images, three-dimensional animation design and production, TV program production, editing skills, digital audio and video technology foundation, nonlinear editing, virtual studio, multimedia programming and so on.

Graduates of this major are mainly engaged in the design, development and production of film and television multimedia products in radio and television production, animation production, entertainment game software, information service industry, science and education film and television, cultural media, courseware production in primary and secondary schools and other industries; Engaged in the design, development and production of film and television multimedia products in TV stations, studios, film and television companies, online media companies, internet companies, advertising companies and other units.

With the wide application of film and television multimedia technology, digital technology, network technology and high-tech film and television technology, it is an urgent need for the development of film and television communication industry to master the application skills of photography and post-editing, and be familiar with the basic methods and skills of graphic image processing and film and television animation production.

In addition, with the unique value of film and television multimedia technology in promos, documentaries, renderings, etc., ZF and ordinary enterprises and institutions often need to hire outsiders or directly select amateurs without professional training to complete the planning and production of programs when establishing the image of ZF and building corporate brands. At the same time, it is difficult to meet the needs of publicity work due to the lack of technicians with DuLi photography and post-editing application skills. Therefore, this major has a broad employment market.