What does yy mean in Little Red Book?

Little Red Book is a social platform integrating skin care, fashion, life, food and other contents. Yy is a common word here, indicating a kind of pursuit and imagination, which often appears in posts sharing beautiful things. The following are three different interpretations of yy by Xiaohongshu.

The first explanation refers to imagination and creativity. Many users will use yy when sharing their creative works, such as handicrafts, photos or homemade food. Through their imagination and creativity, they showed their own personality and style in their works, which attracted the praise and attention of many users.

The second explanation refers to the yearning and pursuit of beautiful things. There are many posts about travel, food and skin care in Little Red Book, and the word yy often appears in these posts. By sharing beautiful things and their own feelings, users convey their yearning and pursuit for a better life and inspire other users to sing and participate.

The third explanation refers to a kind of courage and confidence. In Little Red Book, many users will express their attitudes and methods towards life by sharing their daily life and experiences. They often use the word yy to express their belief in pursuing freedom and passion, and encourage other users to express their ideas and opinions bravely.