Traditional Culture Encyclopedia - Photography major - Remember the boy who drank coke at the Great Wall? 40 years later, how is he now?

Remember the boy who drank coke at the Great Wall? 40 years later, how is he now?

Coke is a very common carbonated drink for us. Now it can be bought in most shops and the price is very cheap, so it is deeply loved by people. However, although cola is delicious, many people don't know how it came from.

In fact, from its name, we can know that Coca-Cola is not produced in China, but a drink introduced from abroad to China. Even a few decades ago, this kind of drink was so rare that not everyone could afford it. So who was the first China person to drink Coke in 1980s? How is he now?

Coca-Cola was founded in 1886. At that time, Dr. john pemberton of the United States accidentally poured soda water into syrup when he was doing experiments, but he invented carbonated drinks and named them Coca-Cola.

Soon, Coca-Cola swept the world and was loved by countless people, and Dr. pemberton made a lot of money. Soon, the Coca-Cola Company cooperated with Watsons Company and began to sell Coca-Cola to China.

At that time, in order to open the China market as soon as possible, Watsons spent a lot of money to elaborate advertisements, and invited Ruan, a very famous movie star at that time, as the advertising spokesperson. Ruan was famous at that time and had countless fans. Under her propaganda, Coca-Cola quickly swept all over China. In addition, its price is not very high, and some ordinary people can afford it, so Coca-Cola soon became the most popular drink in China at that time.

At that time, the domestic political situation was chaotic, and the people had a hard time. Naturally, there was not so much food luxury. Therefore, Coca-Cola did not sell well in China. Even at the beginning of the founding of the People's Republic of China, Coca-Cola withdrew from the China market.

It was not until 1978 that Coca-Cola re-entered the China market and began to sell in China on a large scale because of the establishment of diplomatic relations between China and the United States. Since then, it has been out of control.

1979, an American photographer visited Beijing. Before he came to China, he had heard the name of the Great Wall in Wan Li, and he always wanted to see it. When you come to Beijing this time, you won't miss the visit to the Great Wall of Wan Li.

On this day, he visited the Great Wall with his camera, but unexpectedly found a very cute little boy. The little boy is only seven or eight years old, very cute, lively and laughing, very lovable.

So the photographer started chatting up the little boy and gave him a can of Coca-Cola. At that time, Coca-Cola had just entered China and had not been popularized, so many people didn't drink this carbonated drink, and the little boy was no exception. Curious, he opened the Coca-Cola can, inserted a straw, stood on the Great Wall and drank. He didn't know, just then, the photographer raised his camera and took a picture. Later, this photo caused a great sensation all over the world.

It turned out that the photographer developed this photo after returning to China and published it in a magazine. He also said that this was the first person in China to drink Coca-Cola. As a result, this photo quickly caused a sensation all over the world, and many countries began to pay attention to China.

Coca-Cola also got a good publicity because of this photo, and gradually became popular in China. But at that time, people didn't know who the little boy was.

It turns out that this little boy's name is Hei, and he is from Beijing. That day, he visited the Great Wall with his parents. Unexpectedly, he met the photographer and got a bottle of coke, so he had a photo. But at that time, he was too young to remember at all, so he never cared.

It was not until later that he happened to see the photo and thought that the child in the photo was very similar to himself, so he took the photo to his mother for verification. Only then did he know that the little boy was really himself. He was the first person to drink Coca-Cola in China in the 1980s.

Now Hei is the CEO of a listed company, with a successful career and a happy family, and has settled in Shanghai. And he has a deep relationship with Coca-Cola. When he was a golf commentator, the competition was held at the headquarters of Coca-Cola Company. When Coca-Cola celebrated the 40th anniversary of its return to the China market, he was invited to participate in the activities.

Nowadays, Coca-Cola has become a popular carbonated drink. Almost everyone has drunk it, but many people don't know the history of Coca-Cola. But for Hei Taojian, the fact that he was "the first person to drink Coca-Cola in China in 1980s" will be recorded in the history of Coca-Cola and known by later generations.