What's your major in media?

Media majors mainly study media and communication theory, news and writing skills, advertising and public relations, media production and technology.

1. Media and Communication Theory:

Learn the basic concepts, theoretical framework and development trend of media and communication, understand the relationship between media and society, and explore the phenomena and laws in the process of communication.

2. News and writing skills:

Learn the principles, norms and skills of news reporting, master the basic elements and structure of news writing, and cultivate solid writing skills and news editing ability.

3. Advertising and public relations:

Learn the basic concepts, planning and implementation methods of advertising and public relations, understand the principles and practices of brand communication and public relations management, and cultivate creative thinking and communication skills.

4. Media production and technology:

Learn the basic process and technology of media production, including knowledge and skills in photography, video recording and editing, and master the tools and software applications of multimedia production.

Reasons for the increase in the number of students majoring in media;

1. Rapid development of media industry:

With the rise of new media and the transformation of traditional media, the demand of media industry is increasing. Media major can cultivate talents with media literacy and professional skills, thus attracting more and more students to choose this major.

2. Broad employment prospects:

Media graduates can be employed in media organizations such as radio and television, newspapers and magazines, online media, advertising companies, public relations companies, etc., and can also engage in self-media entrepreneurship. With the continuous expansion and diversified development of the media industry, the employment prospects of media graduates are relatively good, which is one of the important reasons to attract students to choose this major.

3. Interest and love:

Media major involves many fields, such as news, advertising, public relations, film and television production and so on. For students who are interested in the media industry, choosing a media major can turn their interest and love into a driving force for career development.

4. Diversified learning content:

Media major covers many disciplines such as media theory, news writing, advertising planning and media production. Students can learn and develop their professional skills in these fields and cultivate their comprehensive quality and interdisciplinary ability, which is one of the reasons that attract students to choose media major.