What are the employment directions of Internet operators?

The employment scope of Internet operators is still quite wide. After all, the Internet is the general trend now, and all industries and fields need the support of the Internet. The following are some industry examples and detailed introductions.

Media category: including online advertising, online promotion, store promotion, etc.

Operation: including WeChat official account operation, Weibo operation, website operation, short video operation and live broadcast operation.

Technical category: including copywriter, designer, editor, photographer, etc.

Planning category: including Internet product planning, event planning, brand planning, marketing planning, market planning, etc.

Management category: including network marketing supervisor, new media supervisor, new media manager, etc.

① Content operation/new media operation

Mainly through the production and consumption of content, to achieve the purpose of innovation and change. To establish content channels through social media, you need to be responsible for data such as content quantity, content interaction and content dissemination.

What needs to be done:

Determine content positioning;

Determine communication channels;

Determine how the content is generated;

How to be sustainable and how to guide users to interact or spread.

What kind of college students are suitable for changing careers;

Like quiet, like writing, like reading, like contact with new things;

② User operation

Improve user data, such as the number of users, active users, kol users, etc. , around the user to add-keep-activity-spread.

What needs to be done:

Determine the user's system structure

Determine the user's operation, maintenance and transformation.

Take responsibility for user growth;

Obtain user value labels through operational means.

Establish user portrait library and visualize labels.

Define and tier users.

What kind of college students are suitable for changing careers;

Love competition, like sharing, willing to accept challenges;

③ Active operation

Plan activities regularly, and do a series of processes such as activity planning, resource confirmation, publicity and promotion, and effect evaluation to ensure the implementation of the project. Finally, do a good job in effect evaluation.

What needs to be done:

Determine marketing ideas and activity processes.

Identify active tools and growth tools.

Control all aspects and division of labor of copywriting and poster design, and assign tasks.

Channel cooperation, joint promotion, increase publicity and exposure.

Project management: channel innovation, operation retention, sales transformation and resumption summary.

Data analysis: Monitor and copy the data of each link to facilitate optimization.

What kind of college students are suitable for changing careers;

Big brain, innovative, good at organizing and planning activities, like outreach and communication.