Traditional Culture Encyclopedia - Photography major - IPhone X new image advertisement: focus on face recognition, comparable to professional cameras.

IPhone X new image advertisement: focus on face recognition, comparable to professional cameras.

Since the official launch of iPhone X in June 5438+065438+ 10, three image advertisements have been launched, each of which is only 15 seconds, mainly targeting at 30,000 face recognition detection points of the main selling point of iPhone X. Even if the hairstyle or makeup is changed, the owner of the mobile phone can be accurately identified.

The emphasis is on face recognition and camera characteristics. First of all, open it and get used to your face? These two films are also big selling points about face recognition. Take advertising adapting to your face as an example, which solves most people's doubts about Face ID. Whether you have long hair, short hair, long beard or a long beard like Santa Claus, Face ID can clearly identify whether you are yourself or not. Another advertisement emphasizes the shooting effect and can shoot high-quality portraits.

▲ Mainly based on concepts, emphasizing that all races, shapes and hairstyles can be recognized by iPhone X.

▲ This meeting will go deeper than the last one. Whether you have a beard or a thick beard, there will be no obstacles in recognition.

The third movie portrait lighting? It is to discuss the function of the camera, but also to state this technology with a brief concept, emphasizing that professional photos can be taken in a photography studio, not in a professional photography studio.

▲ As can be seen from the film, the background of the protagonist was originally a general indoor environment with windows, but it can be optimized into a single black background, and the texture instantly adds a lot.