What is the content of 2009 Hangzhou International Animation Festival?

The 5th China International Cartoon & Animation Festival will be held in Xiubo Garden, Hangzhou (Xiaoshan) from April 28th to May 3rd, 2009. In the planning and implementation of various projects, we should pay attention to the combination of professionalism and popularity, domestic originality and international communication, do a good job in various services while striving for marketization, and strive to achieve the goal of "internationalization, specialization and branding" put forward by the State Administration of Radio, Film and Television.

The opening ceremony of the animation festival will be held in Hu Bo Park on the evening of April 28th, 2009, in conjunction with the award evening of "Monkey Award". The opening ceremony will focus on the characteristics of animation, show animation feelings, set off the happy atmosphere of the animation festival, and highlight the star effect of outstanding animation creators.

The animation industry Expo has always been the core of the animation festival, which opened in Xiuboyuan Animation Hall on April 28th, 2009. According to the opinions of the existing venues and exhibitors in Hu Bo Park, we rearranged the Expo. On the basis of retaining the original domestic original boutique halls, overseas boutique halls and product trading halls, we have added independent negotiation and exchange halls, held business activities such as project fairs and animation fairs, and set up supporting facilities such as business services and film screenings to create a good communication environment.

For professional activities, April 28th was specially designated as Professional Audience Day. In addition to the traditional investment promotion project fair and talent recruitment meeting, in view of the industrial situation that the output of cartoons has jumped sharply and the broadcasting platforms have gradually increased in recent two years, the 2009 International Cartoon Expo has been newly established, inviting major domestic bases and enterprises to bring excellent cartoons to the meeting, and CCTV, David, local TV stations' children's (cartoon) channels, organized cinema lines and other broadcasting agencies and distribution agencies to attend the meeting, providing film promotion, film source procurement, joint shooting and other services for both parties.

The animation summit forum will be held in Hu Bo Garden First World Hotel on April 29th and 30th, 2009. The forum is divided into master dialogue, case analysis, master lecture and other links, and will focus on the development direction of China animation under the world economic crisis and the weakest point of original animation thinking in China at present. At the same time, it will also organize enterprise proposition salons, sub-forums of cooperation units and other activities to spread the most cutting-edge animation culture.

With the theme of "peace, harmony, development, health and progress", the 2009 "Monkey Award" advocates the concept of "high quality, Kaku Takashina and high taste", expands the collection channels of works and improves the quality and quantity of works. Now it's started to make a directional draft. The collection of papers was closed on February 24th, the initial evaluation began on February 25th, and the final evaluation was held from April 25th to 27th. The evaluation will adhere to international and professional standards, increase the proportion of international judges, standardize the evaluation procedures, and build the most authoritative competition in the industry. During the animation festival, the finalists of the "Monkey Award" will be shown in Xiuboyuan Animation Hall, major cinemas in Hangzhou and Citizen Square.

In terms of supporting activities, this animation festival has been optimized and adjusted, and activities such as the China COSPLAY Super Festival, the animation float parade, and the cool street selling cute are retained. Animation market, "Eye Cup" children's cartoon contest and other popular classic projects.

COSPLAY Super Festival is further increased on the basis of the last nine competition zones, and Guangzhou, Beijing, Wuhan, Tianjin, Shenyang and other cities will be included in the competition zone system. While expanding the scale, we should improve the level of participation and expand international exchanges. The first competition will be held in Guangzhou in early February, and the finals will be staged at Xiuboyuan Grand Theatre from April 29th to May 3rd.

The animation parade that caused a sensation in the third animation festival will reappear. As the opening and closing ceremonies of Hu Bo Park, the parade will be staged every day during the animation festival. At that time, the performance team will interact with the audience, set off a wave of joy and become a beautiful landscape.

Cool Street is a cultural brand that Hangzhou is vigorously displaying and selling animation creative products. "Cool Street -2009 Animation Festival Special Session" will be held in Xiuboyuan Castle Bridge Square. At the same time, the exhibition will be combined with children's paintings, art performances and other activities to increase participation and attention.

"Eye Cup" China International Children's Cartoon Competition has more than 20 countries and more than 10,000 cartoons participated in two competitions. The solicitation of this contest has started, and the deadline is the end of March; Conduct initial evaluation and final evaluation in April; A grand award ceremony and exquisite comic exhibition will be held during the animation festival.

During the animation festival, theme activities such as "France Day" and "Korea Day" will be launched one after another to show the charm of animation culture. At the same time, the animation festival will also be held at night. By then, the animation night market will be colorful, both like a fantasy world and a real paradise.

In addition, the collection of animation festival songs, the "new 100" freelance writer program, animation photography contest and other activities have been launched.

This year's animation festival will pay more attention to service awareness, set up night activities, set up rest areas and dining areas for ordinary visitors, and provide corresponding facilities to provide more humanized services for exhibitors, professionals and ordinary visitors. At the same time, it plans to open up indoor and outdoor advertising, printing advertising and other resources, and strive to achieve a breakthrough in market-oriented operation. Interested enterprises and units are welcome to get in touch with the Animation Festival Exhibition Office, cooperate sincerely and participate in the grand event.

Along the way, China International Cartoon & Animation Festival has been recognized and loved by anime fans, and the mascot "Lele" is also deeply rooted in people's hearts. Today, the countdown to the Animation Festival is 100 days, and the opening ceremony of "Lele Animation Hall" will also be held at the same time. This is an animation column jointly launched by the Exhibition Office of the Animation Festival and the Children's Channel of Hangzhou TV Station. It is also one of the important measures to cooperate with the International Animation Festival, recommend domestic original products, transmit industrial dynamic information and promote industrial development.

At present, the preparatory work is in full swing. The work of attracting investment and collecting works for the Monkey Award at home and abroad has been fully launched. Cosplay Super Festival, "Eye of the Eyes Cup" children's comic contest and other activities have been officially launched, and publicity and promotion are ready to go. The renovation and maintenance of the venue has been implemented, and plans for inviting and receiving guests are being worked out.

China International Cartoon & Animation Festival will unswervingly adhere to the original intention of serving the development of animation industry, build exhibition and promotion platforms, exchange and cooperation platforms and trading platforms for exhibitors, and strive to promote the exchange and development of animation industry in China and even the world.