What information flow advertising platforms do you want to promote in Tik Tok?

What is the effect of information flow advertising in Tik Tok?

1. Users have a wide coverage and strong sinking ability.

Tik Tok has more than 700 million registered users and 654.38+600 million people's daily lives. Its users are all over the country, with the third, fourth and fifth tier cities accounting for the highest proportion and high market penetration rate. Most importantly, the consumption of these users is easily influenced by advertisements, so Tik Tok has great commercial potential in the sinking market. More than 865,438+0% of the Tik Tok population was born in the 1990s. This group has a good consumption concept and disposable income, and has become the main force of network consumption in the era of mobile Internet.

2. Accurate positioning, multi-labeling

We all know the importance of accurate advertising positioning, which is also an important attribute that many advertisers must refer to when advertising, because large-scale display of advertisements is inefficient and easy to cause advertising waste. Tik Tok users have many labels, including gender, age, region, interest and user environment (mobile phone system, network type, equipment brand ……). Therefore, when advertising in Tik Tok, you can choose appropriate tags, and then the system will accurately locate people who may be interested in advertising through relevant tags, thus improving the advertising effect in Tik Tok.

3. Rich advertising style, supporting a variety of promotional purposes.

The advertising style of Tik Tok information flow includes user discovery page, video playing page, landing page, application market and so on. You can jump to the landing page or the application product details page such as the development of Taobao Mall, which can fully meet the various promotion goals of enterprises, such as collecting sales leads, obtaining e-commerce orders, improving application installation, and promoting brand activities.

4. Advertising pays by form

At present, Tik Tok's information flow advertisements mainly adopt two charging methods, CPM and OCPM, which support charging by clicking or displaying, so only clicking on advertisements or displaying will deduct fees, so you will only pay advertisers who are interested in it, so that you can avoid the waste of advertisements.

What is the effect of information flow advertising in Tik Tok?

2. What are the advantages of information flow advertising promotion in Tik Tok?

1, native advertising, more natural!

Tik Tok's information flow advertisement inserts different video content on the platform, which is very original and has a good user experience. It is not easy to cause excessive solution. For advertisers, user tags can be used for accurate delivery. In fact, it can achieve a win-win situation. In addition, both brand exposure and direct advertising effect can meet the demand.

2. High user loyalty.

After years of development and accumulation, Tik Tok has now formed a certain community culture, which is simply the leading commodity carrying capacity and excellent user trust relationship. Whether offline marketing or online marketing, trust relationship is an important basis for users to buy and place orders, and Tik Tok has a very solid foundation. Active users, strong interactivity and high fan loyalty provide great convenience for enterprises to carry out various marketing promotion.

3, suitable for the industry.

Tik Tok advertising platform is suitable for industries or product categories. In addition to wedding photography, education and training, online games and other popular promotion industries, beauty, hairdressing, makeup, skin care, direct e-commerce, Taobao e-commerce, investment, clothing stores, restaurants, home improvement, automobiles and motorcycles, machinery and equipment and other industries or products are very suitable for fast advertising. Of course, different products will achieve different results when advertising on Tik Tok advertising platform.

In fact, Tik Tok advertising platform has not only information flow advertisements, but also open-screen advertisements, which are also very popular among business owners. You can choose the appropriate advertising model for the enterprise according to your own promotion purpose, budget and other comprehensive conditions! Please find Juxuan.com to open an account in Tik Tok! Tik Tok's advertising telephone number is 4009602809.

What is the effect of information flow advertising in Tik Tok?

How to promote advertising in Tik Tok?

If you want to advertise in Tik Tok, you can't send your own advertising video. If it's serious, it will burn you. You need to open an account with Tik Tok's professional advertising company or Tik Tok's advertising official first, and then upload the video and submit it for review. Only in this way can we effectively advertise on the Tik Tok platform.

How much does it cost to open an account through an agent in Tik Tok?

At present, the advertising cost of Tik Tok is 5000 yuan. Opening an advertising account in Tik Tok is relatively simple. Basically, you can go online normally by submitting your qualifications. This 5000 yuan is pre-stored in the account, and the later advertisements are charged according to OCPM. If you don't know OCPM, you can Baidu first, which is more accurate than the original advertisement. Tik Tok advertising is a platform with relatively accurate ocpm cost push ability, and the accuracy of data acquisition is relatively good, that is, you don't have to worry about the effect of Tik Tok advertising!

Is there a discount for advertising fees in Tik Tok?

As mentioned above, Tik Tok's advertising account opening price is 5,000 yuan, and for those enterprises that have not put it in, 600 yuan's service fee will be charged for those enterprises that have not put it in. If you put relevant advertisements or advertisements with faster Aauto, and the daily consumption exceeds 1000 yuan, and you don't need to operate an account by an agent, you will also be given a certain rebate policy, that is, the money earned by the advertising company will be returned to the enterprise! The general rebate policy is 1%-6%!

What is the effect of information flow advertising in Tik Tok?

How to become an agent of Tik Tok?

Now agent Tik Tok has stopped recruiting! Tik Tok now basically has agents all over the country, and even some places are withdrawing their agency rights and setting up direct sales in Tik Tok! In the past, Tik Tok's own recruitment of agents was very strict, and there were requirements on the establishment time, registered capital, paid-in amount, enterprise scale, negative side of the enterprise, and enterprise agency of other platform products. In addition to the requirements of the enterprise itself, it will also set up consumption tasks. Basically, the consumption tasks in a quarter are above 3 million, so generally small companies can't hold on!

How to open an account in Tik Tok?

Want to be an advertising agent in Tik Tok? It's too late to be an advertising agent in Tik Tok! Why? Because Tik Tok has very strict requirements for advertising agencies, it is still withdrawing its agency authority, mainly self-operated. Because of the high profit of advertising in Tik Tok, Tik Tok still wants to run its own business. Many advertising companies in Tik Tok are actually subsidiaries, not agents.

What is the effect of information flow advertising in Tik Tok?

What does agent Tik Tok mean?

Nowadays, many platforms send advertisements to advertising agencies to expand customers, because Tik Tok does not have so many teams to contact customers all over the country, and these advertising agencies have many customers. They just need to talk about products with customers. If Tik Tok re-establishes a department to develop customers, the development cost will be very high, so now Tik Tok's big customers are Tik Tok agents!