Looking for a master of campus activity planning

Work Plan of Propaganda Department of Student Union of Department of Political Science and Law in 2008-2009

It's another new semester. With the arrival of new students, students' union will also inject fresh blood, which is bound to bring new vitality and vitality to the development of students' work. In 2008-2009, the number of students enrolled in the Propaganda Department of the Student Union of the Department of Political Science and Law was about 5-6, which was the same as last year. The activity plan is as follows:

First, continue to do a good job in the propaganda department, actively cooperate with other departments, and provide services for the smooth development of our activities.

2. Generally speaking, the annual routine activities are as follows:

1, New Year's Eve party, debate contest, publicity month of legal activities, welcome party, chorus competition, serious discipline examination, large-scale national memorial day, etc.

2. Plan to conduct publicity skills training after the new employees of this department join the job. The training content is generally divided into theoretical part (psychological training, activity planning book training, business etiquette training, sponsorship contract training, financial statement training after entering the propaganda department) and practical part (exhibition board making, poster making training, banner photo making training, etc.). ).

3. Hold one or two activities: the initial plan is the "Gobang Competition" and "Essay Competition" and "Calligraphy Competition" for film speeches.

4. Organize freshmen of the Department of Political Science and Law to contribute to the college newspaper, the league newspaper and the department magazine respectively.

New training theory part:

(a) publicity should have the following points:

1 is hardworking.

Don't think that propaganda is just lip service and posters. From the nature of labor, propaganda is a collection of some simple physical labor and some mental labor. Especially during the peak period, exhibition boards, posters and banners followed. At this time, we should give full play to the spirit of college students, especially freshmen, dare to work hard and innovate, and are not afraid of hardship and fatigue. Persistence is victory!

2 Be brave in innovation

In order to achieve the expected best effect, the key to publicity is to get immediate results, highlight the theme and catch the reader's eye instantly. It is important to look at two aspects: form and content. Only by using one's brains, divergent thinking, being good at innovation, constantly changing forms, innovating forms, optimizing structure and perfecting content can one gradually form one's own unique way of thinking in the work, and can one cope with the oncoming challenges with ease and ease.

"Form first, content second" will attract others in the first time and make people feel refreshed. If there is only detailed content and no novel form-selling photos, it is undoubtedly a failed work.

3 Unity and cooperation

Unity is strength; A pair of chopsticks is easy to break, and a pair of chopsticks is not easy to break. It also needs to cooperate with publicity. In particular, the student union is a unified and systematic organization, and there must be a good tacit understanding between departments and departments. Qi Xin makes concerted efforts and twists into a rope, so that the scale of activities can be mature enough, and all available human and material resources can be meticulous and invincible!

Multi-directional, multi-angle, multi-form and three-dimensional. Sound, color and pen are skillfully combined. Newspapers, radio, exhibition boards, leaflets, banners and posters are all good publicity media.

(2) Training of activity plan

1. Classification of planning books: advertising planning and publicity planning. Product planning, marketing planning. Market analysis, marketing channel planning.

Second, the writing elements of the planning book:

1. Activity background (basic introduction, main implementers, recent situation, organization department, activity reason, social impact, related purpose motivation).

2. Purpose, significance and goal of the activity: clearly mark the main points of the purpose in simple and clear Del language; The uniqueness and significance of the core composition or planning of the activity (economic benefits, social benefits, publicity benefits, etc.) when stating the main points of the purpose. ) should be written clearly. The activity goal should be specific, and it needs to meet the importance, feasibility and timeliness.

3. Resource requirements: list the manpower and material resources needed, including the places to be used, such as classrooms or activity centers. It can be divided into two parts: existing resources and needed resources.

4. Activities: As the main part of the planning, the expression should be concise and easy to understand, but the expression should be as detailed as possible, and everything that can be thought of should be written, and nothing can be omitted. In this part, it is not only limited to the expression of words, but also appropriately increased statistical charts and so on; The planned work items should be arranged in chronological order, and drawing the implementation schedule is helpful to plan verification. The organization and allocation of personnel, the object of activities, the corresponding rights and responsibilities, the time and place should also be explained, and the emergency procedures to be implemented should also be considered in this part. Some reference aspects can be provided here: venue layout, reception room, guest seating, sponsorship mode, contract agreement, publicity support, campus publicity, advertising production, hosting, leadership speech, emcee, venue service, electronic background, lighting, sound, video recording, information contact, technical support, order maintenance, clothing, command center, on-site atmosphere adjustment, picking up and dropping off major sponsors, and personnel cleaning after the event.

5. Budget: The activity expenses are listed in a clear form after detailed calculation according to the actual situation.

6. Problems and details that should be paid attention to in the activity:

7. Person in charge and main participants: indicate the organizer, names of participants, guests present, and organizer (if planning for a group, indicate the person in charge at the group level).

Note: If there are attached pages, they can be attached to the back of the plan book or bound separately. The planning book should be bound from the long side of the paper. A big plan can have several sub-plans.

"

General format of planning book:

The 30th Anniversary of Reform and Opening-up "Knowledge Competition Plan"

1. Organizer: Youth League Committee of Texas University

2. Organizer: Texas University Student Union.

Three. Co-organizer: Learning Department of Student Union of Texas University.

Four. Activity background:

Hold high the great banner and create a new world. Contemporary China's reform and opening up and development of Socialism with Chinese characteristics are in line with China's national conditions and the party's heart and public opinion. We firmly believe that if we conscientiously study, publicize and implement the Party's pioneering spirit and fully implement the strategic plan, the road of Socialism with Chinese characteristics will surely become wider and wider, constantly inspiring hundreds of millions of people in China to devote themselves to the cause of modernization with vigorous enthusiasm, and form a vivid situation in which we will work together to create great achievements. The times call for expanding a new world of reform and development, and also call for us to constantly explore a new realm of party building. To this end, our department specially held a knowledge quiz to commemorate the 30th anniversary of reform and opening up.

Verb (short for verb) The purpose of the activity:

Create a strong learning atmosphere, enrich after-school life, improve students' enthusiasm, further arm their minds with Scientific Outlook on Development, firmly choose this correct development path, and tap potential talents for building a well-off society in an all-round way!

The significance of intransitive verb activity;

By participating in activities, we can achieve the expected publicity effect and improve students' understanding of the spirit of the 17th National Congress. To lay a good foundation for the society to cultivate talents who are "politically strong, fair and upright, disciplined, proficient in business and excellent in work style", and at the same time find the gap with the leaders of colleges and departments and the requirements of society and actively make up for it.

Seven. Invited guest judges: 1 2 3

8. scorers: a and B.

Nine. Moderator: c

X. participants: students from the whole hospital.

XI。 Input method:

Students from all departments are free to form teams to participate in the competition, with four people in each group, and submit the list to the competition judges group.

Twelve. Competition topic scope: knowledge about the 30th anniversary of reform and opening up.

Thirteen. Activity flow:

1. Make all preparations and publicize it to the whole hospital by hanging banners and posting posters.

2. On the basis of equality and voluntariness, each team is free to form a team to participate in the competition.

3. The rules of the game:

(1) Twenty-one teams were selected, and four teams participated in each game. There is a champion team, an Asian army and an Asian army. Each team has an "Outstanding Performance Award".

(2) The contest is divided into three parts: required answer, scrambled answer and additional questions.

(3) Compulsory link, each team player answers a question for 30 seconds, and other players are not allowed to prompt. In the answering session, individuals take the initiative to answer first. After the host announced "answer first", the players began to answer first, and the early answer was invalid. A total of three times 10 points were deducted. After ten seconds, no one answered and went to the next question. You will get extra points for each correct answer, and no points will be deducted for wrong answers.

(4) Additional questions are divided into ten questions, twenty questions and thirty questions. Players are free to choose, allowing teammates to add, adding points for correct answers and deducting points for wrong answers.

(5) The audience shall not give any answers to the contestants. If the contestants can't answer completely within the specified time, the judges will decide the score.

(6) This activity does not calculate individual points, but only group points.

4 competition discipline:

(1) Participants are not allowed to bring any information related to the competition on stage, and they are not allowed to change players during the competition.

(2) The contestants' answers must be completed within the specified time, and the answers will stop.

5. Competition procedures:

(1) The host made an opening speech, introduced the speeches of the leading judges present, and announced the start of the competition.

(2) The host announces the rules and order of the game and invites all the players to enter.

(3) Introduce the teams and players.

(4) the game begins:

Game 1: Required Questions-Scratching Questions-Additional Questions

Game 2: Required Questions-Scratching Questions-Additional Questions

6. The host announced the end of the game. If the top three teams have the same score, try three more questions to decide the outcome.

7. Invite guests to comment

The host announced the winning team and the students who won the "Outstanding Performance Award"

9. Ask the leaders of the judges to issue award certificates.

Fourteen Work assignment:

1, preliminary preparation

(1) Competition-related activities in the school.

① Activity planning and preparation

A. The organizer decided to set up a contest organizing committee to be fully responsible for all the activities of the contest.

B fully discuss all parts of the competition and finally determine the competition plan.

② Activities and publicity work

A. Leaflets and posters

B. Flag

C. Network-related reports

D. Publicity of relevant newspapers

E. Preparation and production of props

③ The Propaganda Department of the Student Union reached an agreement on the agenda and determined the work distribution and specific division of labor. The main arrangements for each member are as follows:

A. Activity planning and preparation

B fully discuss all parts of the competition and finally determine the competition plan.

C. Do a good job of registration before the event, and make proper publicity when registering.

Organize, coordinate, arrange and supervise activities.

A. prepare posters, leaflets, etc. Before the incident.

B do a good job in the publicity of activity rules and award setting.

Pay attention to the time, place and content of the activity.

A. record and take photos of activities.

B. Write the activity newsletter within 12 hours after the activity.

C. cooperation between projects and consulting work

A. Do a good job in the assessment of relevant personnel before the activity begins.

B. Write an activity summary within 24 hours after the activity.

C. Front and rear layout of venues

D. maintain order in the process of activities and ensure that activities are carried out in a cheerful and orderly manner.

Fifteen, the capital budget:

Banner 8m *3.5 yuan /m =28 yuan

Prizes: first prize certificate, second prize certificate and third prize certificate.

Ten yuan for printing and other documents.

Sixteen documents, totaling sixteen yuan.

Boiling water, tea, paper cups, publicity paper, etc. It's 20 yuan.

Total budget of activities: 74 yuan.

Department of Political Science and Law Student Union Propaganda Department

2008- 10- 16

Some points for attention in the implementation of the plan;

First, when the activities are done, make plans first. Planning is the main line of operation activities, and a good planning is the premise of success.

Second, get support. The support and recognition of living leaders is a very necessary thing: the more sponsorship you get, the easier the activity and the greater the possibility of success.

Third, organize the task team: assign personnel to organize and take full responsibility, and everyone should be clear about their responsibilities. Note that homework should be people-oriented, not "how many of you do this". There are several directions: command center, outreach sponsorship group, on-site working group, publicity media group, on-site order, etiquette reception group and emergency personnel. Print out the list of rights and responsibilities for everyone to see clearly, and hold a meeting in time to report the progress, so as to integrate information in time and make emergency countermeasures.

Sponsorship or other sources of funds: find sponsors, try to negotiate with them, and finally get an agreement recognized by both parties, which is a need of life. With funds, everything is easy. Attention, don't go too far in advertising, otherwise the business atmosphere will make the whole activity fail!

Fifth, the combination of resources. The items you need must be found as early as possible. Sharp tools can do a good job.

Sixth, publicity to arouse the appetite of group participants.

Seven, the scene must have a command and dispatch center, handle all kinds of work in time.

Eight, in the process of activities, there must be at least one way for all employees to communicate. Such as text messages, notes, gestures.

Nine, special reminder. Arrange child care and create a good atmosphere for activities.

Ten, seriously send away the leaders to participate in the activities, without losing any courtesy. Pay tribute to the students who work hard but are unknown!

Attachment 1

(3) Training on event sponsorship:

Sponsorship Scheme for the 2008 Welcome Party of the Department of Political Science and Law

I. Sponsor:

2. Organizer: Department of Political Science and Law, Texas University.

Three. Date: the evening of September, 2008

4. Location: In front of College Square or Sports Training Hall Square of the Comprehensive Building of Texas University.

Overview of verb (verb's abbreviation) activity goal;

On the one hand, in our college, we will expand our influence among students through this large-scale party and publicize it in place; On the other hand, let more students know about your company's products and know about your company's products through interactive activities such as introduction and lottery or gift.

The specific arrangement of intransitive verbs evening activities;

(1) Pre-publicity:

1. Use banners to help your company advertise slogans in conspicuous places on campus (banners are provided by your company).

2. In the eye-catching position of the party, strongly publicize your company's name, logo and sponsorship slogan.

3. Before the activity, you can make use of the propaganda newspaper provided by your company for publicity, or you can arrange 20-30 students to help your company distribute leaflets.

(2) the day's publicity activities:

The main activity time is two or three hours of live performance (including introduction of opening remarks, sponsors, company introduction, preferential policies for lottery in interactive activities, live display, etc.) at 7:00- 10:00 that evening. And the specific plan is specifically agreed with the sponsor, mainly to respect your company's opinions and decisions).

Seven. Public goal

1. Students (audience: about 1000)

2. School staff and school leaders and their families

Eight. Activity effect analysis: Expand publicity through posters, banners, programs and other forms, so that college students' consumer groups can increase their goodwill and trust in your company. Increasing the atmosphere of activities through live performances is conducive to increasing and expanding publicity influence. This has greatly increased your company's competitiveness and influence in the school and established a good corporate image. It will meet the needs of our college students to a great extent and attract more consumers for your company.

9. The sponsorship fee of your company in the whole activity is RMB.

X. Poster banners and others

XI。 comment

Sponsor:

Organizer: Department of Political Science and Law, Texas University.

Signed by:

September 2008

Annex 2

Planning scheme of orientation party of Texas University

Organizer: Student Union of the General Party Branch of the Department of Political Science and Law, Texas University.

Co-organizer:

Activity background: In 2008, there were nearly 20,000 students in the University of Texas, and the Department of Political Science and Law has grown into a large department with complete majors, abundant teachers and complete facilities. This year, teachers and students in our college are actively preparing for the evaluation of the teaching level of newly-built comprehensive undergraduate colleges by the State Education Commission. match

Combined with the evaluation work, it will show the elegance of teachers and students in the Department of Political Science and Law, activate campus culture, enrich university life, and let the freshmen of grade 08 integrate into the big family of Texas University as soon as possible. Our department specially held the "2008 large-scale welcome party of the Department of Political Science and Law".

Party flow:

(1) Welcome party Background: The annual welcome party of the Department of Political Science and Law of Texas University has always been one of the most grand and important activities in our college. The special position of the Department of Political Science and Law has always been valued by other departments, and the influence brought by its welcome party is even more evident. The purpose of the orientation party is to show the new students' elegant demeanor to other departments and to show the profound cultural tradition of the Department of Political Science and Law of Texas University.

(2) Party theme:

(3) The department of political science and law has always been a place where crouching tiger hides dragon. In today's era when Zhang Xi 'an improves his personality, the theme of "being myself" is not only in line with students' talents and specialties, but also in line with the atmosphere of the times on the university campus.

(4) Party time: September 22, 2008 to September 25, 2008.

(4) Meeting place: the square in front of the complex building or the gymnasium.

(5) Form of party: This party is mainly about singing and dancing. There are other forms of programs interspersed among them. According to past practice, photographers also came to this year's welcome party to add luster to the party.

Commercial value:

(1) We can set up a special booth for merchants to display our products intuitively and effectively, and the products of merchants will be printed in the minds of students at the first time. And spare no effort to publicize the merchants before, during and after the party.

(2) We will give the party the right to name, and specially design the tickets for this event with the theme of merchants. With the vigorous publicity of the University of Texas and the influence of our department, the party will be unprecedented.

(3) We will invite merchants as special guests to give awards and speeches in the interactive session. I'd like to introduce the representatives of the merchants and thank them for their strong support.

(5) Publicize the Party on the website of the college and the homepage of the political and legal system, so as to spread the influence of the Party outside the school.

(5) In addition, in order to repay the support of merchants, we will set aside a certain space in various forms of publicity as the space for sponsoring company advertisements.

In a word, campus is the most potential and broad market, and campus is the forefront of social fashion consumption. Merchants need our publicity, and we also need your support. We will hold this event with the greatest enthusiasm and the most serious attitude to ensure the realization of our commitment to merchants. We sincerely invite your enterprise to cooperate with us, and sincerely look forward to your joining and support. In 2007, our department successfully held the "2007 Welcome Party", solo concert, cooperation with Lanfei Orchestra and other large-scale parties, all of which achieved good results and won unanimous praise from teachers and students in the whole hospital, and the organizers of the event were very satisfied with it. This year, our department will concentrate on holding the welcome party in 2008, and strive to hold a perfect party.

Precautions:

1) Pay attention to maintaining the order of the audience entering and leaving the venue.

4) Pay attention to arranging the actors up and down.

3) The procedure review should be strict and fair.

4) Pay attention to summing up the success or failure of activities and accumulate experience for future activities.

Party budget: RMB 4,000 in total.

Note: 1. The heads of ministers represent their own ministries;

2. Clean up the site immediately after the party;

3. Each person in charge can leave the meeting after finishing his work;

4. Encourage party personnel to innovate boldly, offer suggestions, unite and cooperate, and work hard;

After the party, we will make a comprehensive and detailed summary of all the work of the party.

Department of Politics and Law, Dezhou University

2008- 10-26

Attachment 3:

Outreach sponsorship package

First, the title sponsor: 1000 yuan or more and the bonus: 1, the naming right of the party; 2. Hanging promotional banners (provided by sponsors); 3. Give a thank-you speech during the party, attend and give a speech as a special guest, draw a lottery and award prizes; 4. Poster promotion; 5. Distribute publicity materials on campus; 6. Advertising after admission; 7. Promote sponsors in the form of questions at the party.

2. Diamond sponsors: 500 yuan and above and prizes: 1, hanging promotional banners (sponsored by sponsors); 2. Give a thank-you speech during the party, attend and give a speech as a special guest, draw a lottery and award prizes; 3. Poster promotion or distribution of promotional materials in schools; 4. Advertising after admission; 5. Promote sponsors in the form of questions at the party.

3. Platinum sponsor: 300 yuan and above bonus: 1. Hanging promotional banners (sponsored by sponsors); 2. Give a thank-you speech during the party, attend and give a speech as a special guest, draw a lottery and award prizes; 3. Poster promotion or distribution of promotional materials in schools; 4. Advertise after admission.

4. Sponsor of the gold medal: 200 yuan or so and bonus: 1, hanging a publicity banner (sponsored by the sponsor); 2. Give a thank-you speech during the party, attend and give a speech as a special guest, draw a lottery and award prizes; 3, poster publicity 4, advertising after admission.

Note: If the organizer has any objection, it can be adjusted and revised, and try to respect the organizer's opinion.

Student Union of Political Science and Law Department

September 2008

Annex 4

Reimbursement Form of Propaganda Department of Student Union of Political Science and Law Department

Purchase unit price and quantity, payment time and place

Total:

Applicant:

Application time:

Annex 5:

invitation letter

Ji Guiqi, Vice President of Texas University, Gong Jianmin, Vice President of Texas University

Hao Yongfa, director of the Political and Educational Affairs Office, and Zhang, deputy director of the Political and Educational Affairs Office

Yang, deputy director of the Political Education Department, Sun, deputy director of the Political Education Department.

Guo Aishe, Liu Xiaodong, Qi Yi, Qin Xinyuan, Shen Qinglin.

, Xia, Du Yujing, Hu

Qi, Pang, sponsor

Secretary of the Youth League Committee Fan Xiaoli Deputy Secretary of the Youth League Committee Zhang Xuejun

Department of Education, Department of Foreign Languages, Department of Agriculture, Department of Medicine, Department of Political Science and Law, Department of Chinese Language, Department of History, Department of Physical Education, Department of Economics and Management, Department of Computer Science, Department of Mathematics, Department of Physics, Department of Chemistry, Department of Biology, Department of Fine Arts, Department of Music, Department of Geography, Department of Automobile Engineering.