What is the typesetting style of WeChat official account?

Picture typesetting style is an important part of WeChat official account typesetting. Visual impact and typesetting rationality will be important factors affecting graphic reading, so the editor of 135 will make a complete analysis of the typesetting style of pictures!

Picture selection

The quality of the selected picture can directly affect the picture and text.

In the typesetting of graphic information, pictures occupy a large proportion in the whole article, and the visual impact is hundreds of times stronger than words, which means that a good picture can be worth more than 10 thousand words. But this does not mean that the more pictures, the better, and the words can be omitted, but that pictures can assist the words in pictures and texts, which will have greater visual impact and make a picture and text more prominent and easier to understand.

It's simple. Can you understand an article without half a picture and many words? Even after reading it, can you really understand the meaning? Figure+text, you can do this, it's amazing!

The position of the picture

Will directly affect the focus of the overall line of sight.

It is very important that the position where the picture is inserted will directly affect the focus of the whole article. In the overall layout of an article, if pictures are properly inserted in every focus of the article, the visual impact of the whole layout will be very great. Effectively controlling the position of this picture in typesetting can make the whole layout more clear, concise and organized.

The size of the picture

It will directly affect the visual experience and mood of the previewer.

Have you ever met a WeChat graphic that can't be loaded for a long time, and there are many pictures. We only ordered it out of curiosity, which resulted in a waste of traffic and affected our mood.

In fact, the size and area of a picture can directly affect the visual communication effect of an entire article. In general, in order to better experience browsing and improve the speed of access and opening, the size of the picture should be controlled at 640px as wide as possible and as high as possible, but not more than 640px, which is the best display size effect, and the size of the picture should be controlled within 600kb.

Number of pictures

How many pictures match best?

Too many pictures directly affect readers' interest in reading more articles. If only one picture is used in the whole article, its quality will determine the preview's impression of its content.

How many pictures is the best choice?

Adding more than three pictures can create a tall layout atmosphere, which is very suitable for some books such as Propaganda and Newsweek.

In fact, the number of pictures is really hard to say, mainly depending on the nature of your article, but it must be reasonably matched.

Style of the picture

Diversified styles can be arranged and combined in an orderly way.

There are many styles of pictures. Let's briefly list them:

Many pictures and texts are displayed in different ways, and there are a series of picture combination styles, which make the combined pictures overall generous, rational and orderly.