Traditional Culture Encyclopedia - Photography and portraiture - Business scope of Guangdong Publishing Group Co., Ltd.
Business scope of Guangdong Publishing Group Co., Ltd.
The Group has eight publishing houses, including Guangdong People's Publishing House, Guangdong Education Publishing House, Guangdong Science and Technology Publishing House, Huacheng Publishing House, New Century Publishing House, Guangdong Economic Publishing House, Guangdong Haiyan Electronic Audio-visual Publishing House and Guangdong Language Audio-visual Electronic Publishing House, with books on social sciences, education, science and technology, literature and art, children, economy and management, and audio-visual electronic publications on mass education and language learning as the main publishing fields. For a long time, the group has established the business philosophy of "knowledge-based, readers first", vigorously implemented the strategy of double-effect quality products, followed the road of specialization and branding, and edited and published a large number of quality products with good social and economic benefits. Since its establishment ten years ago, 64 kinds (sets) of publications have won national awards, and 850 kinds (sets) of publications have won provincial and ministerial awards. A series of major publishing projects, such as Lingnan Library and Lingnan Chinese Medicine Library, organized by the Group, have been widely praised by all walks of life. A large number of bestsellers, such as Health Advice and Manual for People, have also been welcomed by readers. In addition, the group also took the lead in setting up an independent digital publishing company in China to carry out the commercial operation of new media.
The group regards the publication and distribution of textbooks for primary and secondary schools in the province as an unshirkable political task, and strives to achieve "delivering books before class, one for each person". In 2006, the group won the first bid for the publication of textbooks for primary and secondary schools in Guangdong Province. In 2007, the group became a unified supplier of free textbooks for compulsory education in the province. At present, this edition of basic education teaching materials and its agents account for more than 75% of the province's market share. According to the new situation of basic education curriculum reform, the group actively organized the project establishment, compilation and promotion of the Guangdong version of the new curriculum standard textbook. At present, the number and overall level of the Guangdong version of the new curriculum standard textbooks rank among the top in the country, and it has a high market share in Guangdong and even the whole country, and has become a symbolic brand in the construction of a cultural province in Guangdong. In 2008, 25 provinces in China used the Guangdong version of the new curriculum standard textbooks, and the number of books for external use in the province reached 22.93 million.
Group owned 1 newspaper 18. Among them, Time Weekly, as the leader of the newspaper phalanx, is a large-scale high-end comprehensive weekly newspaper created by the Group in 2008, covering three major sectors: current politics, economy and culture. Flower City and Essay are well-known old literary periodicals in China. Essays enjoy the reputation of "reading in the north and writing in the south", and Huacheng is one of the "four famous writers" in China pure literature periodicals. With its keen tentacles and unique planning ideas, New Weekly is known as "one of the latest current affairs and life weekly magazines in China", and won the "Top Ten Most Typical Innovative Media" award at the second China Media Innovation Annual Conference and the 2007 China Creative Industry 100 Powerful Award. As a fashion periodical leading the trend of life, Hope has entered the "phalanx of double-effect periodicals in China". In addition, there are a number of newspapers and periodicals with strong development momentum, such as Wine, Collection and Auction, Youth Digest and Health Advice, which have been recognized by the industry and readers.
The group also owns a printing enterprise, a CD reproduction enterprise and a material trading enterprise. Among them, Guangdong Xinhua Printing Co., Ltd. is a large-scale book printing enterprise in the Pearl River Delta region, which was formed by the merger and reorganization of Guangdong Xinhua Printing Factory and Guangdong Guang Cai Printing Co., Ltd., and Guangdong Weiya Optoelectronics Co., Ltd. is one of the optical disc production bases in South China; Guangdong Publishing and Printing Materials Co., Ltd. is a large-scale professional marketing enterprise of publishing and printing materials with complete varieties in South China.
The Group is also involved in publications import and export, real estate development, property management and other fields. At present, the Group is building Guangdong Digital Culture Port in Dongpu, Guangzhou, and strives to turn it into a national digital publishing industry base.
As one of the main forces of Guangdong's cultural industry, based on the strategic positioning of content providers, the Group will actively carry out shareholding system reform and listing, effectively promote the asset integration and chain operation of Xinhua Bookstore in the province, vigorously implement cross-regional and cross-media operation, gradually form a new industrial chain integrating content innovation, production, communication and service, and strive to build a multimedia state-owned economy with publishing as the leading factor and multiple economic components coexisting. The large-scale publishing media group, which is characterized by intensive management and strong independent innovation ability, will build the group into a leader in the national publishing market and a strategic investor in the content industry, and strive to be the vanguard of the national publishing industry.
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