What are the distribution of advertising design teams?

You mean the advertising creation department.

The task of the advertising creation department is to be responsible for the creation, design and production of advertisements. They analyze the relevant information and opinions provided by the advertising customer department and the market research department, and complete the creative plan according to the requirements of the advertising plan and the consumer's mentality. Then, together with the customer department and the research department, we will formulate a set of advertising plans for customers to review and produce after customers approve, including shooting, dubbing, printing or photography, painting and so on. Generally speaking, this department can be subdivided into full-time groups or full-time personnel, such as creative manuscripts, art design, photography, production and synthesis, etc., and each has its own duties. Creative personnel engage in creative intention, the manuscript is responsible for the writing of advertising content, the artist is responsible for advertising painting and layout design, the photographer is responsible for advertising photography and video shooting, and the production and synthesis personnel are responsible for the synthesis of advertising manuscripts, including proofreading, printing and dubbing. Job responsibilities of personnel in the creative department are divided into: 1. The director of the creative department is fully responsible for the administrative management and business management of the creative department, and controls the level of advertising creativity. Supervise and ensure that creative personnel work in accordance with the advertising plan, work schedule and advertising budget standards, be responsible for assigning tasks to creative teams and creative personnel, and focus on supervising and ensuring the implementation of advertising strategies. Have the right to select, appoint and evaluate creative personnel. Participate in the advertising creation of new business. Be responsible to the general manager or deputy general manager. 2. The head of the creative group (1) is responsible for the business leadership of the manuscript group or the art group, acting as the director of the creative department to perform certain duties, being responsible for the overall work of advertising creativity, and reporting directly to the director of the creative department. (2) Writers, usually responsible for working for a specific customer group, are responsible for the conception of advertising manuscripts. Attend customer meetings and directly introduce the work progress to customers when necessary. Responsible for the preparation of all media advertisements, participate in promotional activities when necessary, understand, implement and explain marketing strategies and advertising strategies, and work closely with artists and directors. At present, the division of labor has developed to the stage of subdividing full-time advertisements and full-time advertisements. (3) Copywriting assistant, under the guidance of copywriting, carries out copywriting work for some smaller advertising activities, implements the advertising creativity of copywriting, and formulates advertising strategies. Participate in customer meetings of small customers when necessary. It is required to carry out advertising activities according to the advertising budget. (4) Art directors, like writers, usually work for specific clients, responsible for designing advertising pictures, directing TV advertisements, and taking pictures and paintings in person when necessary. Need to know the advertising strategy. (5) Assistant art director, who is responsible for carrying out the ideas of the art director and painting when necessary. (4) and (5) The division of responsibilities changes with the development of advertising companies. Artists are generally not responsible for photography and directing, but have full-time directors, photographers and cameramen. (6) The creative assistant is responsible for coordinating the normal work of the creative department (group), helping creative personnel to complete the creation of advertisements, collecting creative manuscripts and creative materials, and helping to print manuscripts written by others. When necessary, contact the relevant government departments to obtain the TV broadcasting license for advertisements. 3. The leader of the printing production team (1) is fully responsible for the production of printing advertisements such as newspapers and periodicals of the company. Responsible for business negotiations with relevant production units, and give guidance and suggestions on the adoption of various printing technologies. Lead the proofreader's work and report directly to the department director. (2) Proofreading is responsible for the implementation of the artistic director's design sketch and the first draft of the screenwriter. Make high-quality original advertisements and send them to newspapers, magazines or printing houses, and be responsible for the artistic and technical handling of advertisements. (3) Art design, which is responsible for turning the original ideas of the art director into visual concrete patterns, requires the ability to draw quickly. (4) typesetting, responsible for the selection and typesetting of various font designs. Familiar with printing business, can well understand the relationship between various advertising designs and the use of various fonts. (5) Proofreading, responsible for proofreading printed proofs and correcting typographical errors and text errors. (6) production assistant, responsible for arranging and arranging the supply of advertising production materials to ensure the advertising time limit and production quality. As an assistant to the production manager, report to him. Participate in advertising production when necessary. I hope it helps you.