How to make your own promotional film

Question 1: How to shoot corporate propaganda film The shooting of corporate propaganda film is divided into the following six steps:

First of all, we should do a good job of communication in the early stage, and we will complete this stage together with the enterprise. Highlight the place, product display, employee image and enterprise spirit of the enterprise.

Second, after the communication is completed, we will draw up the future shooting plan, shooting time and scene.

Third, when shooting, it is also the most critical one, the use of the lens.

1, the rocker lens is necessary to show the strength of the enterprise and the tolerance of the factory. Shake the lens is one of the most commonly used techniques. When the shot scene is too grand, if the whole picture cannot be shot completely with a wide-angle lens, then the "panning" shooting method should be used. Panning refers to changing the camera's optical axis (horizontal or vertical movement of the lens) with the help of the movable chassis on the tripod or the photographer's own human body when the camera position is fixed. The picture taken by translation is called translation, and there are generally two ways: up-down translation and left-right translation. Many people often don't grasp the speed and angle of rotation when applying panning, which leads to unsmooth picture jitter, mainly because they don't grasp the essentials of panning.

2. Mobile phone shooting is a necessary lens to reflect employees' image and busy working conditions. "Mobile camera" is the shooting in which the camera is mounted on a moving object and moves with it. The picture taken by a mobile camera is called a mobile lens. It is convenient to take dynamic photos with a digital camera. Mobile phone photography can make use of the frame of the picture to be in motion all the time, and the objects in the picture will show the trend of moving position whether in motion or static state. Mobile photography is generally divided into back and forth movement, left and right movement, arc movement, up and down movement and so on.

3. Follow-up shooting is a necessary shot to shoot the workflow of the enterprise. "Follow-up" means that the camera always moves with the moving subject, so the picture taken is called follow-up. It is the basic requirement to keep up with and catch up with the subject when shooting, because the lens jumps up and down greatly, which is very easy for the audience to have visual fatigue.

4. Zoom shooting is a necessary lens to show corporate taste and artistic sense. Usually, we often see such pictures on TV. The camera aims at a vast scene, gradually pushes the camera forward, and finally focuses on a certain detail. This method is often used to shoot flowers, candlelight, small animals and other details. It looks professional, but we can also shoot with ordinary household DV. The focal length of DV can be adjusted by the focusing lever, and the distant scene can be zoomed in by pushing the knob to the T side. If you push the knob to the W side, the shooting range will be expanded. When shooting a zoom lens, you should pay attention to keep still for about 5 seconds after aiming at the target for later editing. In addition, you should freeze the images for 5 seconds at the end of a group of pictures, giving people the feeling of beginning and ending.

5. telephoto shooting is a necessary lens to shoot the details of enterprise products. The focal lens has the characteristics of narrow viewing angle and small depth of field, and has the effect of "seeing far". The optical zoom of home DV can reach more than 10 times, and some even reach more than 30 times. /kloc-a small object 0/0 meters away is like reaching out and touching it in front of your eyes. However, if you want to shoot a long focal length lens, you need to pay attention to: prevent DV jitter.

Fourth, when we shoot the material and start to sort out the material, at this time, it is necessary for the personnel of the enterprise and the post-production personnel to complete it together, show what the enterprise needs most, and select the good shots.

5. Post-production is the last step. This seemingly simple step is actually very important. We need a suitable dubbing soundtrack, and enterprises should also provide corresponding manuscripts. Our post-production staff should make a reasonable synthesis, and we will also have special effects artists to cooperate and use post-production software to make more beautiful effects.

Sixth, after the manuscript is completed, we will coordinate with the enterprise to modify it until it is released.

In addition, as an auxiliary means of marketing, corporate promotional films cannot exist alone. If you only rely on a set of promotional videos to carry out corporate image, product promotion will definitely not work. In a word, compared with the traditional text propaganda, the corporate propaganda film is more intuitive and vivid, which can integrate film and television dynamics, dubbing commentary and three-dimensional animation, thus displaying corporate image, product information and value service more richly and meticulously.

Question 2: How to make a short corporate promotional video? Need: blossoming multimedia photo album, Yi Rui video photo album, IRI MTV photo album software,

Multimedia photo albums can make high-quality electronic photo albums, including photos and music, output videos, clips and EXE files, and support subtitles and background music;

Yi Rui video xiangfu can make several photos+music into video files with special effects (such as blinds and masking effects);

IRI MTV photo album software can combine music, pictures and song phrases into MTV pictures and make them into standard DVD and VCD videos.

After installation, it can be used permanently.

Secure download:

zhidao.baidu/question/395370089

Question 3: How to shoot the corporate propaganda film? Please answer, dear. I'll answer.

Question 4: How to shoot a promotional film for other companies depends on the price signed with the company.

If the price is low, go to the company to shoot some special materials, and then go back to the company for post-processing. Simple.

If the price is moderate or relatively high, and you can still introduce potential customers, then take it seriously and make a good shot. It is very popular to use aerial photography for corporate videos. You can go to Tianji. Look at the aerial photography case of corporate video, which should inspire you. This is the specific shooting steps for your reference.

1, pre-planning

Creative planning, screenplay and storyboard of the whole movie. The pre-planning of real estate 3D animation propaganda film is the soul of the whole film, because the whole middle and late stage is implemented around the guiding ideology of the early stage.

2. Mid-term shooting

Deciding whether the price is expensive or cheap mainly depends on the difference of equipment and personnel used in shooting. According to the requirements of enterprises for real estate three-dimensional animation video, different equipment is used.

3. Post-production

In the post-production content of real estate 3D animation propaganda film, it includes nonlinear editing, 2D and 3D animation production (quoted according to the difficulty of 2D and 3D animation), picture color matching and special effects synthesis. And everything here affects the final price.

4, special effects synthesis

In fact, special effects synthesis is to synthesize the animation, subtitles, music and pictures in the film into a real film, which is the last step of the whole real estate 3D animation propaganda film.

Question 5: How to shoot a promotional film for the Army Company? You don't shoot those things very much. Please look at the online of other troops first and learn from them first.

Question 6: How to shoot a good advertisement? In fact, the traffic is so convenient now that it is no longer a problem at all. The key is to find a film and television company that suits the needs of its own enterprises and has high cost performance. I hope your company can find a suitable film production company and make a marketing corporate promotional film.

Question 7: What is the publicity effect of shooting a promotional film? There are many kinds of promotional videos, and there are many kinds of propaganda positioning, depending on what type of promotional videos you shoot. Script, positioning, shooting equipment and creativity are many factors. There are also promotional channels for promotional videos.

Question 8: The software company should make a 1 minute promo and write a shooting plan 1, and prepare the promo: propagandist, objects, scenery, material arrangement, framing, etc.

2. The concept, positioning, objectives and contents of the promotional film are clearly communicated with customers.

3, finishing the shooting plan includes:

I. Investment Budget: The total investment for filming.

Second, the shooting implementation:

1), personnel

2), the use of equipment

3), operation

4) Make an offer

Question 9: How to better shoot the promotional film of the company's products, please advise? If conditions permit, we can adopt some of the highest technologies, which are full of local flavor, and the content should have prominent focus and theme, highlighting products, brands or company culture. If the content has its own characteristics, it needs to start with advertising creativity. It is best to find a young and creative team, such as Shenzhen Hongguazi Culture Media Technology Company, which is full of vigor and high cost performance.

Question 10: what is the basic process of the actual shooting of the corporate promotional film shooting company? Inspur Film and Television Company believes that corporate promotional videos generally aim at promoting enterprises, so the production process is generally as follows:

1. Determine the purpose of corporate publicity

Write a script

3. Communicate with the production team and select the venue and actors.

Shoot on the spot

5. Post-processing

6. Pre-listing publicity

7. Go online