The personality of commercial portrait photography flies

Personality publicity in portrait photography can be divided into two aspects, one is to publicize the personality of the subject, and the other is to publicize the personality of the photographer. From the photographer's point of view, the purpose of taking portraits is nothing more than to remember, appreciate and show their personality charm. From this perspective, the photographer is helping the subject to show his personality charm. From the photographer's point of view, as a creator of works of art, he should express his photography creativity by means of photography and with the help of the performance ability of models, to reflect his photography style, and even to tell his true understanding of life through photography language.

Portrait photography in this field usually has the following characteristics:

1: the unique language of photography ontology

In the use of photographic language, the use of photographic language in the first realm of portrait photography is generally dull, the use of photographic language in the second realm tends to be natural, and the use of photographic language in the third realm focuses on highlighting. Light is the most unique ontological language of photography.

For example, Mo Xie's "Two Feelings to the Shadow" skillfully uses shadows to create a wonderful illusion, which is unforgettable. Another example is Saint by Zhu Enguang, A Light by Colin Thomas, Pure by Saab Alexandra Sutton, and so on. The beauty of photography noumenon language is vividly reflected.

2. Unique and concise drama plot

For example, in the Shadow of Life filmed by Adler Mousavi, the hero and heroine in the picture tell an intriguing story in the light and shadow effect painstakingly managed by the photographer. It's not a TV series, but it seems to say more than a TV series. Of course, this work is also unique in lighting and composition.

3. Show a unique understanding of the relationship between man and nature.

Pure portrait photography may not include nature, but in this special era of environmental crisis, many photographers aim at nature and the relationship between man and nature. Or enthusiastic eulogy, or sharp criticism. Carl Cowley's Man and the Sun and Yi's Man and the Sun both express the desire to integrate man and nature.

4. Strong visual impact

Whether it is clever lighting, clever composition, or innovative and bold lens application, its purpose is to produce strong visual effects.

Publicizing the subject's personality is to make people look unique and dramatic like photographs. The publicity of the photographer's personality should show his understanding of photography, the subject, portrait photography and even life through his own personalized photography ontology language, so in a sense, photography is the photographer's silent confession.