Traditional Culture Encyclopedia - Photography and portraiture - What is the most natural way to give gifts to customers?

What is the most natural way to give gifts to customers?

During the chat, we subtly guide the customer to the key points we want to know, allowing the customer to unknowingly reveal what we want to know. Do it bit by bit, don't chase after you. You can report your own information first, and then ask for the customer's information, or grab valuable information through insinuations and conversations with the customer's colleagues or friends. When the number of chats reaches the order of magnitude, we will have most of the customer's information.

? After several chats and records, the customer’s personal or work information has been partially grasped. It is not difficult for us to find out the customer’s needs and then continue to analyze them. For example, what books does the customer like? Smoking? drink wine? sports? Health status? Children’s hobbies? Favorite topic? Grab a few important directions and combine them to find gifts. The standard for gifts is that they should be practical, use a certain order of magnitude, and spend a small amount of money without putting any pressure on customers. For example, if a customer likes football and photography, can we conduct market research and select 2,000 exquisite football photography works, sort them into categories, and give them to the customer? And at the same time, learn relevant knowledge about photography, related stories, tasks, books, and have the same topics with customers. For another example, the customer likes to play cards, smoke, and drink. The chess and card room is full of smoke, and sitting for a long time can make you dizzy. Can you provide products similar to wind oil and clear oil? If a customer smokes, you can give a ZIPPO lighter. Combined with the customer's name, surname, hobbies, zodiac, and constellation, these are related to Customers themselves are closely connected to the information to choose. ? You can also send cigarette holders. Through market research, you can roughly determine the materials and styles acceptable to customers, and choose a more appropriate one. ? The customer likes to drink, ? Then be more specific, what kind of drink he likes, and where he usually drinks. Therefore, gift-giving must be targeted. Analyze that if the consumer is in the wrong direction and does not deliver the idea, the gift will be in vain. It should be casual and relaxed, given to customers inadvertently, and should not cause pressure on customers. Before going to give gifts, think about your words and talk about other topics before meeting. The topic can be directed to something about the meaning of the gift - that is, tell a story. Just take it out of the bag at will before leaving, and then leave after giving it away.

Example: Gifts that can be given to smokers: lighter = cigarette rod = ashtray = cigarette case = imported cigarettes =

Problems associated with smoking: you may cough, and your teeth will have smoke stains , the smell of smoke all over my body is too strong.

Let’s analyze these issues one by one. If you have a cough, you can’t send medicine or health care products, so we can send natural plants, such as tea with lung-moistening effects, Luo Han Guo, etc., which can be soaked in water and drunk. Smoke stains on teeth and too strong cigarette smell: You cannot give him toothpaste, whitening tooth powder, mouthwash and other products, nor can you give him perfume or odor removal products, but you can often give him chewing gum. Snacks such as mints, and inform them of their benefits while avoiding problems with customers.

For example, when choosing a cigarette rod, we will immediately conduct surveys, analysis, and screening based on customer information.

Material: sea willow, yak horn, golden nanmu, black cicada wood, mahogany, agate, marble, magnet, jade, etc. . .

Style: fashion, retro, creative, personalized, cigarette bag, disposable,

Brand: various domestic and foreign brands

Engraving and printing: zodiac, plant , text, pattern

By combining them one by one, you can find a gift that combines the tobacco rod with other personal information of the customer. The more it is combined with the customer's own characteristics, the more effective the small gift will be!