Automobile Encyclopedia (Brand)

I know a car brand-Great Wall Motor every day.

Basic information

Brand name: Great Wall; English name: Great Wall Motor; ; Country: China; Headquarters: Baoding City, Hebei Province; Brand type: Chinese; Creation time:1984; Founder: Wei Jianjun; Group: Great Wall Motor Company Limited

brand introduction

Founded in 1984, Great Wall Motor is the first private automobile enterprise in China to be listed on H shares. It focuses on technology research and development, effective research and development, and the pursuit of leadership. Paying attention to customer satisfaction and improving customer satisfaction is the strategic direction of enterprise development. Great Wall Motor owns five brands: Haval, WEY, Euler, Tanks and Great Wall Pickups, and its products cover SUVs, cars, pickups and new energy vehicles. Ranked 46th in the list of "Top 500 Chinese Brands in 2020".

Car flags

Logo design, the logo of Great Wall Motor consists of an oval frame and a "shield" shape (also like a "blade"), and the red letter is the English version of the Great Wall. The three-dimensional design of the badge, combined with the silver-gray color scheme and the red English letters, looks full of the traditional flavor of China and is also very modern. The meaning of the whole logo is based on China and going to the world; Energetic, thriving and invincible.

Logo history, 1984, the logo of Great Wall Motor consists of a black ellipse and a "beacon tower" shape. The sides of the ellipse are thick and thin, and the "beacon tower" is enclosed in the ellipse. The whole logo design is relatively simple. 1990, changan automobile adjusted its logo design. The new logo consists of an oval frame and a "shield" shape, which is more stereoscopic and the color scheme is more calm and modern. The moral is that Great Wall Motor will base itself on China and go to the world; Energetic, thriving and invincible.

Automobile system information

Great Wall brand mainly covers cars and pickups, including Great Wall C30, Feng Jun pickup truck and Great Wall gun. Among them, the Great Wall Gun is a popular pickup truck model under the brand. In March 2022, its global sales volume reached 65,438+04,500 vehicles, up 70.4% from the previous month, and the cumulative sales volume in 20 months exceeded 10,000 vehicles, ranking first in pickup truck sales. In addition, Great Wall has also established a strategic cooperative relationship with Lanzhong RV. C7a RV and Seravi RV in Great Wall Blue are the products of their deep cooperation.

1. Representative car series: Great Wall Gun

Guide price: 9.78-290,000 yuan.

On the design level, the appearance of black bullets is a scheme with black as the main color and bright orange embellishment. Calm but not rigid, the new hood and middle net make the front of the car look rough and fierce: the addition of wide-body wheel eyebrows also makes the proportion of the whole car more symmetrical and coordinated. While trying to improve the comprehensive off-road strength such as passability, functionality and protection, the new car also fully considers the stability and reliability of the whole vehicle. The black bomb is equipped with a classic part-time 4wd system, and the blessing of the front and rear differential locks also gives the black bomb the strength to challenge the extreme terrain.

2. Representative car series: King Kong cannon

Guide price: 8.88- 125800.

As another masterpiece of the Great Wall brand, the Great Wall King Kong gun attracted the attention of many consumers as soon as it was listed. The appearance of the king kong cannon is tough and atmospheric. The front part adopts a large-size air intake grille, supplemented by a honeycomb design, and the grille is surrounded by a wide cluster of chrome trim strips, which brings a very domineering visual effect. The eye-catching brand logo in the middle and the separated headlight groups on both sides of the front of the car are highly recognizable.

Coupled with the thick through waistline on the side, the sense of strength of the whole vehicle has been further highlighted. The appearance of fashion hardliners conforms to the aesthetics of young consumers. In terms of power, the diamond gun adopts the power combination of 2.0T engine and 6MT gearbox. The maximum power can reach 190 horsepower and the peak torque is 400 N/m, which is excellent enough.

3. Representative car series: Feng Jun 5

Guide price: 6.98-9.98 million

In terms of appearance, the Feng Jun 5 diesel Liu Guo model follows the fashion design of the current model, with a distinctive front face, a large area of chrome-plated decoration, tough body lines and powerful wheel eyebrows. In terms of interior, the new car continues to adopt the classic layout design of the models on sale, leather seats, intelligent instrument panels, central control large screens with integrated multimedia entertainment systems, and Carlife mobile phone interconnection.

In terms of power, Feng Jun 5 diesel engine will be equipped with the same 2.0T diesel engine as Feng Jun 7. It is estimated that the maximum power of the engine is 100 dry watt and the peak torque is 320 Nm. In terms of transmission system, the engine is matched with a 6MT transmission.