Graphic model standard?

The most important figure proportion, of course, is the magic weapon of plane model, and the most prominent part can be local plane model.

The airplane model is different from our common runway model. Graphic models are mainly based on personal portraits and shapes, and photographers use them to create graphic works. Because this kind of model is not based on live performance, the height requirements for this kind of model are relatively loose, as long as it is more than 1.55 meters. However, the requirement for graphic models is not only to be photogenic or graceful, but also to have high quality. Plane models need to have instantaneous expressive force in front of the camera, harmonious unity of spirit, emotion and body, pure and clear image connotation, high appeal and affinity.

Plane models often appear on magazine covers, newspaper color pages, product posters, product albums, calendars and indoor and outdoor light boxes. Successful print advertising works can often make the audience unforgettable and achieve the purpose of publicity. Print advertising works are closely related to photographers, makeup artists and backstage production.

As a model, I need to have the following basic elements:

First, the appearance:

(1) scale: the overall graphics are harmonious.

(2) Face: The model's face is better than oval face, oval face and rectangular face. Other face shapes should be selected according to other conditions, and make up for it in makeup and hairstyle.

(3) Skin: The rough and delicate skin and color of the model are directly related to the timing of use. If the skin is good, there will be more opportunities and a wider range of adaptation. Acne or rough skin that affects the appearance will affect the opportunity. Even if the skin is good, pay special attention to protection. Because the makeup of models is professional and their daily life is irregular, we should pay special attention to controlling the intake of cigarettes, alcohol, sugar and irritating food if we want to keep the skin beautiful.

(4) Hand shape: The requirements for a good hand shape are slender fingers, not too thick joints, fine nails and delicate and elastic skin.

Second, the quality:

A model's self-image includes two aspects. On the one hand, it is the natural image of the model, which mainly refers to the model's appearance, figure, performance style, characteristics and skills. On the other hand, it is the moral image of the model, her attitude towards work, the people around her, her evaluation of self-worth and her cultivation level in public places and life details. These two aspects cover the quality of models, that is, professional quality and moral quality.

1, professional quality

The professionalism of models is mainly reflected in the professionalism. Because the value of a model is that it can create the advertising image of products for customers artistically, customers should first consider the characteristics and vitality of the model's external image when choosing this image. This means that as a professional model, you should always maintain a good image. This image is not only on the stage, nor does it refer to the artistic level, but runs through the training, life and work attitude. Because of the need of image, it also means that everything in the model does not belong to him, but belongs to the image created by the model, and all his actions must be based on obeying and maintaining this image.

In foreign countries, both new and old models in the modeling industry have to spend at least 30% of their income on retraining and repackaging themselves. In order to make their natural image be chosen by customers as much as possible, models need to keep their looks and figure. Technically, they need to ask teachers to train varied new styles at their own expense, improve their understanding and expressiveness of various products, and never stop exercising. In the fierce competition, models have to ask photographers in the industry to take new photos for themselves at their own expense, so as to put their latest images in front of customers, prove their current strength and style, and make their youth and use value last longer. Models should cherish every audition opportunity and performance opportunity, prepare carefully before the performance, and treat every client and staff in the performance with a positive and cooperative attitude. Generally speaking, a model's professionalism is to abide by the rules, study hard, be polite and cooperate actively.

2. Professional ethics

With professionalism and good natural image, can you still maintain your advantage? Not necessarily! Because there is another very important image that will affect the fate of the model, and that is the moral image. Customers are willing to pay models to advertise their products in order to establish the image of enterprises and products. At this time, the model has become a carrier representing the corporate image. In the eyes of customers, models are both employees and products-image products. The so-called staff, is to hope that models obey the needs of corporate propaganda purposes, obey the work arrangements, and complete the task seriously and responsibly. The so-called image product is to never forget that what you represent is the corporate image. We should carefully prepare, actively cooperate, successfully complete the image building, and truly establish an unforgettable artistic image for enterprise products. Imagine a person who has no sense of responsibility for work, no dedication, no image of innovation and enterprising, and lacks moral cultivation in his life. He makes a hullabaloo about to instruct others to do this and that, makes a hullabaloo about on any occasion, leaves the dressing room in a mess, throws the finished clothes everywhere, and lacks the minimum manners to treat people. How can such people win the trust of customers and make a successful corporate image?

3. Basic requirements for creating images

(1) Treat work, training and career with earnest pursuit and professionalism.

Every appearance of a model is only a formal repetition, not a creative repetition. Therefore, every performance and training is an opportunity to learn and improve. The phrase "art is endless, if you don't advance, you will retreat" tells the development law of model performance skills very accurately. From the perspective of constantly accepting new customers and new topics, it is impossible for models to be perfect every time when they embody new ideas in their artistic creation. Moreover, the technical level of the model is "if you don't practice for a week, your joints are not smooth; If you don't practice for two weeks, it is difficult to enter the country; If you don't practice in January, you can't. " This law that can't be ignored requires models to do and experience with a serious attitude in every training and performance. Without professionalism and serious pursuit of career, it is impossible.

Similarly, in the process of performing or shooting, there is no sense of responsibility and professionalism, no serious research, and insufficient mental preparation, so that the performance is not in place and lacks originality. This is also unacceptable. It is not only the model herself who has lost face and market, but also the customers who have paid for it. In this mode, customers will not choose again, and brokerage companies will not recruit again.

Modeling is actually a very responsible job. Because models do not represent themselves, but promote products and enterprises. Every word and deed of the model belongs to the advertising image he created, not to the model himself. From the time the model started to make this advertising image, she should be responsible for this image and undertake social obligations for this image. To put it bluntly, dedication is dedication, that is, sacrificing personal interests for the cause, and success lies in these inputs, dedication and sacrifices.

(2) We should abide by industry rules, correctly evaluate ourselves and respect the work of others.

In foreign countries, to measure whether employees are of use value to enterprises generally depends on whether employees can create profits for enterprises that are 8 times higher than the wages paid to them by enterprises. Beyond this standard, enterprises can use it. This is the simplest concept of input and output. If the employees can't bring profits, the enterprise can't survive, let alone move forward.

The model should know some inputs and outputs, which is not a simple moral problem. First of all, we should see the efforts made by people around us in the growth process of the model. To cultivate a person, the energy, time, venue clothing and props paid by the unit are valuable, and the process of cultivating models is the process of input and output. Only by seeing what others have done for this, seeing other people's labor and fairly evaluating other people's labor and their own labor can we correctly treat and grasp every opportunity given by society.

Secondly, it is a test that every model must bear in the process of self-growth to correctly evaluate and know herself and keep a calm mind. The success of a model lies in the accumulation of opportunities and achievements, not just the problem of achievements. The growth of car models will inevitably go through the process from primary to advanced, from substitute to main force. In this process, the model should not pay attention to the appearance price of each performance, and take it as the only criterion to measure the performance level. Models should give up immediate interests, not be confused by money and vanity, correctly understand their own level, always keep a pure heart, seize every opportunity, hone their understanding and expressiveness of various products, and accumulate their ability, achievements, image dialysis and creativity to complete contracts. This is a shortcut to the success of the modeling industry and the biggest capital.

Third, be good at cooperating with others and not be self-centered. The work of a model is inseparable from cooperation with others, between models, between models and directors, between models and photographers, and between models and enterprises. To be exact, the modeling industry is also a service industry. The courtesy of customers to models is not because they are great, but because supporting models can create a perfect publicity image for their own enterprises. Of course, some customers are individuals, but it must be that this person has a positioning image of celebrity effect in the eyes of society and the public, and customers just want to use celebrity effect to achieve the effect of product promotion. Cindy crawford is known as an evergreen tree in the modeling field and has a large number of admirers. The reason why she is over 30 years old is still flourishing in the industry. The mystery lies not in her beauty, nor in her youth, but in two advantages that ordinary people think are the most inconspicuous: punctuality and easy cooperation. As a model, if you don't want to end your modeling career quickly and let your youth shine, you should remember these two advantages of cindy crawford, because they are the basic guarantee of success.