What do you mean by business model?

Broadly speaking, all models that serve business are business models.

In today's era when TV, magazines, exhibitions, internet and other media channels are booming, we believe that "all business-oriented models are business models" in a broad sense.

From international stars who speak for brands to shopping guide etiquette for product promotion; Any model who serves commercial activities and relies on her beautiful appearance and healthy image to convey brand ideas and product information to consumers through various channels is a commercial model.

Classification:

Traditionally, business models are fashion (runway) models and advertising models.

Advertising models refer to models that provide services for advertising and public relations promotion activities of other consumer goods. Can be divided into online advertising (plane, advertising film, video short film) and offline display (car models, games, etc. )

Fashion (T-stage) models refer to models that serve specific industries, such as luxury goods and fashion clothes, costumes and jewelry. His works are mainly catwalks, fashion magazines and photo albums.

A cross-border product of commercial models: artist models.

Some commercial models with excellent conditions, through the cultivation and display of their personal talents such as singing, dancing and performing, gradually emerged in many fields such as movies, TV dramas and performances, and finally formed a cross-border product with public influence between commercial models and celebrity artists: "Artist Model" [1]? Among them, Ling and AngleBaby are the benchmark figures.

Business model in the Internet age: e-commerce network model.

With the rapid development of online shopping mode, the competition among online stores is becoming more and more fierce. In order to improve their competitiveness, many large online stores have invited "plane models" to help out. With the popularity of online stores in recent years, online modeling is a new profession popular on the Internet, and it is also called "online madou" by netizens.

Photographers took photos of them wearing different clothes and used them as posters for an online store. The above is taken from Baidu Encyclopedia of "Net Model".

Some e-commerce online models come from professional graphic models, but in order to adapt to the popularity budget of most businesses, more and more "popular beauty" has joined the online model army. At present, the income of common online models ranges from 500 yuan/day to 4,000 yuan/day, among which there are many "super online models" who earn hundreds of thousands of dollars a month.

Extended data:

The investigation and analysis of model companies by Model Talent Network shows that the competition in the model market is fierce and the quality of models is uneven. To be in line with international standards, it is necessary to train more high-quality models.

Therefore, going to college not only meets the market demand for high-quality models, but also opens up their future employment space. Undergraduate education has attracted more and more professional models to apply. For professional models who choose undergraduate courses, they can not only be professional models after graduation, but also be professional abilities such as model agents or stage directors.

Career planning of professional models;

1. As a packer of models, model agents can use their own knowledge of the industry to plan and market models in an all-round and high-level way, which is the first choice for model career planning.

Second, public relations managers and models themselves have a good image and posture. As long as their oral expression skills are exercised and standardized, they will develop well.

Third, senior fitness instructors, especially male models, can't grow up without the help of professional fitness. It is a unique choice for male models to master regular and good professional fitness methods.

Fourth, fashion photographers, models are generally divided into two types: plane models and runway models. Models in the industry are deeply influenced by fashion, and models interested in photography can awaken their efforts in the direction of fashion photographers.

Baidu Encyclopedia-Business Model