What is the difference between short video shooting and long video shooting?

Short videos dilute the essence, while long videos can expand the content on the basis of the essence.

Now all short video platforms will open short videos and long videos to the public, just for the convenience of users, and show the game content through short videos, so that users can quickly see the wonderful content.

The difference between short video and long video is as follows:

First, compared with long video, short video is far superior to long video in terms of production cost, production crowd, production tools and output richness.

Second, the consumers, consumption scenes, consumption willingness and total consumption duration of short videos will be several times that of long videos.

Third, the efficiency of short video distribution through relationships and algorithms will be stronger than that of long video centralized distribution. Fourth, the shortcoming of short video lies in its appeal and empathy, which is lower than that of long video.