Design skills of storefront window decoration

In modern business activities, window display is not only an important form of advertising, but also an important means to decorate the storefront of a store. The three-dimensional picture formed with the building structure and internal and external environment of the whole store can beautify the store and the city. So, what are the skills of store window decoration? Next, let's bring you an introduction about the decoration of store windows. Let's learn about it together.

1. Shop window decoration design skills

1. Window display should convey a new, loving and warm atmosphere. New products refer to displaying new products and being willing to highlight the festive atmosphere. Warm fingers give people a warm and sweet feeling. The air of the Spring Festival is full of these sweet, warm smells or luxurious or lovely or warm windows. Enterprises should skillfully infect sweetness, be surrounded by warmth, and use fashion to lead consumers and stimulate their desire to shop.

2. The exhibition is not only the sales performance of the festival, but also the popularity of the whole year, and it is also a good start of the annual sales target. Therefore, there is a high demand for window display. Clothing store owners need to have a solid professional system, from the overall display design, window design, display props selection, purchase order confirmation, display implementation to every detail. Determine the main color of the model's clothing, whether it conforms to the seasonal theme, the application and location design of props, the color of props and the color of the brand, the lighting to accurately display the window, the atmosphere of the store, the training of the store, the maintenance of the store, the service of the store staff, from the overall collocation to the detailed description of the window, the service tries to present the brand's pursuit of quality.

3. If enterprises want to make their displayed works attract consumers, they need to clearly understand the positioning of consumers and understand the preferences and tastes of consumer groups. It may be movies, novels, events, songs, posters based on these designs, and the conflict of plot attracts consumers' attention and triggers their infinite desire for consumers.

4. Behind the beautiful effect of the exhibition, there are detailed behind-the-scenes planning. At the beginning of the year, according to the theme of clothing design and sales strategy planning in the coming year, it is necessary to know fashion information and brand sales, and to display brand culture in the window while keeping fashion popular. Forward-looking trends lead fashion trends; From the brand characteristics, we plan the exhibition theme of each season and every important festival in the coming year.

5. The window shows more than just the model. To do a good job in window display, clothing store owners need to have the ability of market analysis, master the ability of image planning, design scene copy writing, truly show and guide consumption, and show and guide fashion. If necessary, you need to hire a professional clothing display designer to operate it.

2. Shop window decoration design of photo studio

1. Plan nature

The window plan of wedding photo studio should be all natural, wedding dress and jewelry are interrelated, and the window is the stage for displaying products, focusing on the overall visual effect. The laid goods should be connected with each other, from the same characteristics in color, style and materials, and then reach harmony.

2. Dare to stand out

The decorative picture of the window of the wedding photo studio should be bold, and the wedding photos of famous artists, movie stars and celebrities should be put in the window to expand the influence of customers on the wedding photo studio.

3. Response characteristics The decorative picture of the studio window should reflect the characteristics of the wedding photo studio, which can be reflected in the photos paving the road, or expressed in words, pictures and words. From the level and function of wedding photos, customers can know whether they have a choice.

that's what we brought to you about the decoration of store windows.