Traditional Culture Encyclopedia - Photography and portraiture - How to design posters in graphic design? What are the creative skills of poster design?
How to design posters in graphic design? What are the creative skills of poster design?
According to different uses, determine some basic elements of posters, such as use, carrier, size, etc. This step should not go directly to form and expression. That's often not worth the loss, but I think a lot and find it doesn't meet the requirements. So this step must have a clear purpose. If you are not clear, be sure to ask.
2, determine the style
Choose different visual styles according to different purposes, uses and carriers. This step is only a rough thinking. Then browse a large number of cases. Choose a study plan for reference so that you can see the poster clearly.
3, determine the elements, layout, font, color
The reason why so many people often do poster exercises is that poster design is a very comprehensive plane display, which can be simple or complex. Any element can be made into a poster, such as fonts, and any improper use of any element will also destroy the created poster.
4, access, proofing
A qualified designer will be responsible for his work to the end. Different poster carriers look really different.
Including the color knowledge and viewing angle of the printer. Only when your work is really finished and confirmed can you call it a day, so a good graphic designer has to consider many issues.
About how to design posters quickly, Bian Xiao, the global Ivy League, will share with you for the time being. If you are interested in website design, page layout and image processing, I hope this article will be helpful to your study or work. If you want to know more about the materials and skills of graphic design, you can click on other articles on this site to learn.
What are the creative skills of poster design? 1. Select black as the poster background. Usually, we are used to designing posters on white canvas. However, some visually interesting posters will avoid the white background and use black. If you use black, you can consider printing information and pictures with metallic ink or even bright white, so as to make an eye-catching poster. 2. Simple, simple and beautiful young designers are often keen to fill every corner of the canvas. But you don't have to do this. Simple works of art are often the most beautiful. The poster shown above is very beautiful, but it doesn't use complicated graphic elements. AnthonyLane designed these posters only by combining photos with key content. Refine and simplify your poster in this way, and only select the most critical elements and contents when making, and you can create elegant and exquisite graphic design works. 3. Add personalized fonts. Professional design is not limited to conventional fonts and neat layout. Try to use a font full of personality and rebellion, and eventually you will get a bold and personalized work (made by FAUPE) like the poster above. If you have enough time, take out a marker or any other writing tool you like, write down what you want to write, and create a decadent handwriting for your poster. Believe me, your handwriting is much more interesting than you think. 4. Using grid grid is one of the most useful tools. You can use it to create and design professional and neat works. Create a grid of your own posters to control the design, and you can make a professional design work like the above case. Once you design a grid as a solid foundation, you can use different font sizes and some simple design elements. You can use monochrome or complementary colors to create color contrast, as in the example above. 5. Try black and white photos. Are you still struggling with the photos for the poster? Turn it into black and white. This effective method can make elegant posters (as shown above, works designed by Sgustok Studio). When you are dealing with the photos on the poster, you should carefully consider how to cut them. The part you decided to cut out conveyed as much information to the audience as the part you left behind. 6. It takes you a lot of time to decide how to use and match these colors and how to apply them to your works. It is particularly troublesome for beginners in design. If you are only familiar with color and design, try to reduce the colors in your palette and don't give yourself too much burden. Try to match black, white and bright colors. Use bright color as the main color, white as the auxiliary color, and black as the emphasis color, just like the above example. 7. Reduce complexity and simplify it. Take LucasD_rre in the above picture as an example to make everything as simple as possible. Make sure your photos are of the highest quality and the typesetting is accurate and ingenious. Don't be obsessed with adding fancy decorations, just start with the basic elements. Don't focus on creating and adding some design elements to your poster. Keeping the basic content as much as possible is an effective way to make beautiful works. 8. Collage and cascade design elements and creative masks, or collage design elements increase the visual interest of posters. I don't know what I'm talking about. Refer to the poster case above. In this poster, there is no three-dimensional font. You can see a B-shaped mask display image, which is related to the copy on the poster. 9. Choosing the classic method is unwilling to take risks? Then try the classic method. Arrange regular black fonts on a white background and use interesting pictures or illustrations as the background. If you want to add some fun, adjust the opacity, as shown above. 10. Try to feel retro. Not all the works you design should conform to the current aesthetic trend. Retro works can be as eye-catching as fashionable works. Don't you believe it? Look at this amazing poster made by JessicaSvendsen. 1 1. Imitate movie posters Some of my favorite posters are made to promote excellent movies. Refer to the posters of your favorite movies or get inspiration from countless movie posters. The reliable solutions they provide won't let you down. I don't understand what this means. Look at the poster case above. Doesn't it look like what you saw in the local cinema? 12. Clear and fuzzy mashup I like the poster above, which combines clear and regular fonts with fuzzy background. This method can beautifully create unexpected visual contrast. Similarly, look for different methods, such as using filters and some processing methods to create beautiful and amazing design schemes. 13. Highlight the content with bold pictures. The poster shown above is part of RossGunter's personal project. For this project, he created a series of posters, which all adhere to the principle of "two core elements, consistent layout and a large number of graphics". Similarly, bold graphics are used to add vitality to simple layouts. You can break your own grid by using a large font or a large picture that exceeds the page. 14. Play with opacity. Put the color gamut layer by layer on the photo and adjust its opacity, and it will present a simple and modern style as shown above. Pay attention to the different colors used on different elements. Choose a bright color for the top element and a dark color for the bottom element. This will keep your different design elements from being confused. As far as the above cases are concerned, if the colors of the font and the color block are exchanged, the title can't be seen clearly. 15. Show your products. I like the square chairs arranged on the poster of Tournaud Company. If you are designing posters for one or a series of products, you can consider putting your products in the center. You don't have to list the photos of the products on the poster. You can draw some illustrations for your products like Noel Company. If you have a series of products, you can use a grid to arrange them, as shown in the case. This will not only help you arrange the content, but also save design time. In the end, your graphic design works will be balanced and coordinated. If you only make a poster of a single product, you can enlarge the illustration to fill the page. 16. Outside the page, all the elements in your poster are not strictly limited to the printed page. Let it overflow or fill the page at will. In this way, you will create fashionable and beautiful visual effects, such as the colorful work above Kui Malin. 17. Unexpected typesetting Like this case you saw, surprise your audience with some unexpected typesetting. Break the set grid or place titles and references completely at will. Finally, you may get a work as pleasing to the eye as the poster of Amman laboratory. How to create character posters? What are the design methods? Character posters are generally composed of character images and text designs. This mixed layout design has one thing in common: at first glance, it will be attracted by the characters, and then slowly transfer to the text content. The impression of a good work depends largely on the style and content of the characters. Of course, if we can use various elements, it will also help to highlight the theme of the work. Today, we share the method of designing character posters. 0 1 Try different artistic effects. If you try different artistic effects and apply them to graphic design, you will instantly bring different artistic effects to the picture and improve the richness of the picture. Then artistic effect refers to the designer's understanding of the theme, the use of creative techniques, the means of information transmission and the mastery of artistic language. Mottled old art effect tearing paper art effect collage art effect fault art effect 02 It is essential to use words in arrangement. If you feel that the layout is too monotonous, you can try the way of pressing words with pictures, with words as the background, and the main picture is arranged directly on the words. Or the combination of words and graphics makes it a part of graphic creativity. On the whole, the unique layout form with pictures and texts is realized. Improve recognition and interest, and convey graphic information at the same time. Black and white theme Black and white is always the best design partner. Black and white sounds dull and monotonous, and some traditional ideas in China think that black and white is unlucky. In fact, on the contrary, they have a fashionable and simple beauty, and even give people a noble and elegant feeling. Usually the picture is adjusted to black and white, and neutral color is used as the main color in a large area. Then add a single color, the protagonist will play a prominent role here, which can form a strong contrast and unified balance. Double exposure effect Double exposure effect has always been welcomed by photographers, and it is also a more classic photo design and production technique often used by designers and artists. These double-exposure posters look very creative and artistic, but they are not difficult to do. The transformation of illustration elements into illustration forms can be understood as the combination of point, line and surface graphics other than shooting, that is, hand-drawn graphics. The advantage of illustration lies in its rich imagination and free creativity. Bold creativity and color matching When you choose exaggerated creativity and color matching, there will be a strong visual impact. Have an impact on the audience, they will be attracted by the emotions and energy conveyed by the picture. To create this effect, the less words, the more energy.
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