Alex Koi's personal experience.

Mr Alex Koi likes photography and adventure since he was a child. He thinks photography is an attitude towards life. /kloc-started to learn photography at the age of 0/3, and/kloc-opened his own photography studio at the age of 0/7. I used to be an apprentice in a photography studio to make different films, traveling around the world with my camera and the money I earned from working every holiday. Now he is a special photographer for Global Human Geography magazine. Before the age of thirty, adventurous Alex Koi did many crazy things. He walked over dangerous cliffs, dared to climb volcanoes in the cold night, took a professional diving certificate and tried skydiving.

18 years old, enlisted in the army, and then went to the ocean to start university studies. He received a bachelor's degree in business administration and a bachelor's degree in journalism and mass communication from Drake University in the United States with 55 straight A courses, and was awarded the highest honorary title and pioneer scholarship in recognition of 1% of the best students. Later, he transferred to A.C. Nelson College of the University of Wisconsin-Madison to study market research, and obtained a master's degree and a full prize in market research.

Career path (from top public relations talents to career development of senior managers)

1999, Mr. Alex Koi was favored by Kodak Company during his study at A.C. Nelson, and hired him to conduct a comprehensive investigation on the China market. Later, he served as the senior manager of digital products department of Kodak (China) Co., Ltd., successfully saved a Kodak digital product that was on the verge of bankruptcy, and completed the grand task of opening 30 Kodak digital photo studios and 65,438+0,500 digital photo studios a year.

In 2003, Mr Alex Koi moved to Haitian Internet Public Relations Consulting Company as the company's president, and vigorously developed experiential marketing. After he took over, this private enterprise with an annual turnover of 60 million yuan became the first local public relations company in China with an annual income of 100 million yuan. Less than three years after taking office, Haitian's annual turnover soared to1.60 billion yuan.

In 2007, Mr. Alex Koi served as the general manager of China District of Guplatinum Tire, and led the Guplatinum team to exert their strength in the China market, combined with corporate culture and brand image, and developed cross-border entertainment marketing in China with "antelope-style" flexible marketing strategies and innovative ideas, so as to reach a trust relationship with consumers in a short time and greatly enhance brand awareness; Cooper continues the blood of racing for a hundred years, participates in all kinds of racing sports at home and abroad, shows the superior performance of products, enriches the brand connotation and wins the reputation in the professional field.