How to make a white background map of Pinduoduo?

Pinduoduo's white background drawing method is as follows:

Pinduoduo is an e-commerce platform with low prices and group buying as its selling points. Most of the pictures displayed on its website and APP are mainly white pictures. The picture with white background here refers to the product photo of the goods on a clean and pure white background.

Because the white background map is clean and concise, which is convenient for consumers to compare and browse goods, and the commonly used Pinduoduo template also requires merchants to provide standardized information such as white background map, it is very important for merchants to master the production method of Pinduoduo white background map. Then I will introduce the production method of the multi-product white background picture in detail from the perspectives of picture layout, shooting equipment and post-processing.

First, the picture layout

1. Select shooting area:

The photo layout of the white background picture is very important. It is generally recommended to choose an indoor space with sufficient natural light, and two lamps can be placed to fill the light.

2. Select the shooting angle:

Make sure that the product is in a horizontal and vertical state when shooting, and it is right in the center. As shown in the figure, taking the air humidifier as an example, you can shoot from the side, front and top, but make sure that the product is completely parallel to the camera at all angles.

3. Adjust the shooting height:

Considering the inconsistency of product size and shape, merchants need to adjust the shooting height appropriately when making pictures with white background. For some oversized products (such as furniture, etc. ), you can choose to shoot at a 45-degree oblique angle to better show the characteristics of the product.

Second, the shooting equipment

1, camera:

Generally speaking, you can use high-end digital cameras such as digital SLR cameras. But for beginners, the operation of professional cameras is also difficult. So novices can shoot with their mobile phones and edit them later.

2. tripod:

Using tripod can better ensure the quality of photos, because there will be vibration when shooting, and if there is no stable support of tripod, it will easily cause out-of-focus or blur.

Third, post-processing.

1. Interception size:

According to the requirements of Pinduoduo, it is necessary to fix interception and compression in the process. It is recommended to use a square with the aspect ratio of 1: 1 for compressed storage.

2. Background processing:

That is, you can change the background color to pure white. Generally, it can be opened by late software such as PS. After creating a new layer, select the brush tool to change the background color to pure white.

3, gray and sharpness adjustment:

In the process of making pictures with white background, it is also necessary to adjust the gray level and clarity of the pictures. Generally, the brightness and contrast can be adjusted according to requirements. Note that the adjustment range should not be too large, otherwise the image quality will be affected.

The above is the making method of Pinduoduo white background map. Attention should be paid to the preparation of cameras, tripods and other equipment, as well as the professional skills of post-processing links. When making pictures with white background, it is best for merchants to choose some professional photographers or photography companies to make them. This can better ensure the picture quality and the implementation effect of the follow-up marketing strategy.