Introduction of Travel Agency —— A common technical term or term: "supply chain relationship"

Supply chain refers to the network chain structure formed by upstream and downstream enterprises that participate in providing products or services to users in the process of production and circulation.

When the school recruits, I prefer to ask the candidates: "Do you know the contracting agency, the land agency and the supplier? Do you know that the travel agency you interviewed is mainly engaged in organizing tours? Grounding connection? Still in the same industry? " It can be said that for a newly graduated (or internship) "tourist white", there are few answers. Of course, for them, this may not be within their consideration.

Under normal circumstances, tour guide, planning and reception (sales) are the initial positions of newcomers. According to the different business directions of travel agencies, tour guides are divided into: full escort, local escort and special tour guide; Scheduling is divided into: group scheduling, ground scheduling and peer-to-peer scheduling; Of course, sales are also divided into: group sales, ground sales and peer sales. Different jobs determine different knowledge structure and social experience in the early stage of career, and then determine the career direction in the industry.

Have all tourists had this experience? Friends and relatives ask you, "What are you doing now?" You replied, "I'm traveling." The other party said, "Great. It's good to play around every day. " Perhaps only tourists "hehe" passed by, and the understanding of the explanation is powerless.

Tourists usually complete a group tour in this way: consult and sign a travel contract at the tour agency, the tour agency and the supplier confirm the content and time of the tourists' trip, and hand over the tourists to the supplier, where the first tour transfer takes place; Then, the supplier determines the large-scale transportation for tourists and gives it to the ground agency responsible for the final service. Here, the second tour transfer took place, and this process is what the people call "being sold".

The reason why tourists get to know fellow tourists who have signed up from other travel agencies at the place of departure is because different tour groups have switched to the same supplier. This process is now called "peer-to-peer handover".

Tourists recognize tourists from other places of origin at tourist destinations because different suppliers move their delegations to the same place, which is called "national dispersion" or "landing dispersion".

Then, if the tourists at the destination still see the tourists at the same starting point, this process is called "XXX independent group". Under normal circumstances, this group also needs to bring a full-time escort, and the service quality of the team will be much higher than that of the "national scattered".

As mentioned above, the formation and existence of travel agency supply chain is to "ease the financial pressure" and "transfer the security risks". Next, let's analyze this sentence.

When signing a travel contract, the tourists will pay all the travel expenses to the tour group organization according to the contract; However, when transferring tourists to suppliers, tour groups usually settle the price after the tourists' trip is over. This fee is the "handover price" between the tour group and the supplier, and the travel expenses retained during this period are called "deposit".

Under the influence of the market, travel agencies need to buy in bulk in advance if they want to obtain preferential tourism resources, such as air tickets from Beijing to Hainan. Through consultation with airlines, they need to buy a certain number of seats in advance for tourism sales. This process is called "seat cutting", but this reservation cannot be returned or cancelled, which is an operational risk for travel agencies. No matter how big the tour group is, it is impossible to buy all the air tickets, scenic spots and accommodation all over the country. This "financial pressure" needs to be alleviated among suppliers, and at the same time, it can also pass on the "security risks" of enterprise operation.

Knowledge expansion:

According to the Specification for Compiling Package Tour Product Instructions (LB/T072-20 19), the following definitions are given for package tour and package tour:

Tour transfer: refers to the behavior that a travel agency entrusts other travel agencies to perform package tour contracts with the consent of tourists.

Group tour: refers to the behavior that a travel agency, with the consent of tourists, forms a tourism team with tourists attracted by other travel agencies to arrange tourism services in a unified way.

The process of tour group transfer is not "buying and selling", which is recognized by law, but tour group transfer needs to be explained to tourists and reflected in the travel contract.

Master Xing said travel, a "tourist" wearing a combat suit.

The concentrated outbreak of epidemic in COVID-19 has had an unprecedented impact on tourism. A large number of employees directly related to the tourism industry have lost, a group of people have left, and a group of people have persisted. For travelers, travel agencies are more like the battlefield of life! I have never given up my job. Write something, maybe just to prove that I'm still here!

The content is only a personal opinion, and there are many shortcomings. Look forward to criticism and correction from readers and experts.

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