Traditional Culture Encyclopedia - Tourist attractions - The difference between Guilv Youpin and Lelv Mall
The difference between Guilv Youpin and Lelv Mall
The target users are different and the business models are different.
1. Different target users: Guilv Youpin mainly targets high-end users, and the products and services provided are mainly characterized by high quality, luxury and personalized customization, and the prices are relatively high; while Lelv Youpin The mall is mainly aimed at netizens and ordinary consumers. The products are mainly people-friendly and the prices are more affordable.
2. Different business models: Guilv Youpin works closely with channel partners and uses "booking + payment" and "exclusive + limited edition" marketing strategies as the main sales strategies. Marketing methods limit users There are more; Lelv Mall mainly focuses on consumers' independent choice of purchases, and its core marketing method is "market + promotion".
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