Why did outbound travel bookings nearly triple during the May Day holiday?

"There is no need to regret that Fang Fei is gone, Xia Mu is pleasant." Although there is still half a month before the May Day holiday, tourism products have already reached a peak booking peak. Recently, reporters learned from a number of travel agencies that as of April 13, bookings for outbound travel routes before and after the May Day holiday have entered the final stage. Popular long-term travel routes such as Europe, America, Australia and New Zealand have basically been sold out, and short-term travel routes such as Southeast Asia and Japan have also been sold out. It has exceeded 70%. According to data from Lvmama Travel Network, the number of outbound tourists on the platform during May Day was 2.8 times that of the same period last year, with significant growth in parent-child tours and cruise tours. The main destinations for outbound travel are Japan, Southeast Asia, Europe and the United States, and a high proportion of tourists choose 5-7 days of travel.

Japan, Thailand and the Philippines are the most popular

Where do you like to go when traveling abroad during May Day? Data from Lvmama shows that Japan, Thailand, the Philippines, Indonesia, the United States, Vietnam, Singapore, Malaysia, the Maldives, and Greece are among the top ten popular outbound travel destinations during this holiday.

Among them, Southeast Asia has benefited from abundant island vacation resources, as well as favorable policies such as visa exemption and the China-ASEAN Tourism Cooperation Year, and related routes are particularly popular. In the direction of Japan, on the basis of classic routes such as Honshu, Kyoto, and Tokyo city sightseeing tours, Okinawa seaside vacations, and shopping tours, the popularity of cruise tours has also played an icing on the cake. Short-term outbound tourists accounted for more than 60% of the total May Day outbound tourists. Among them, short-term parent-child outbound travel increased five times year-on-year, and the performance was particularly impressive.

In terms of popular route choices, the number of bookings for cruises and mid-to-high-end themed routes has grown rapidly. Data shows that the number of cruise tourists has increased six times year-on-year. Following holidays such as the Spring Festival and Qingming Festival, the growth rate continues to lead the market segment and has become a popular way for people to vacation. At the same time, routes containing world-famous natural heritage sites and famous international schools are also particularly popular. Feeling the charm of nature and immersed in the influence of culture, many white-collar workers choose to recharge and improve themselves during May Day travel. Lvmama staff told reporters that such lines on its platform increased by 163% year-on-year. Among them, American tour products including Yellowstone National Park and Antelope Canyon, and British tours including famous Oxford and Cambridge schools, British Museum and other scenic spots are particularly popular.

Being careful with your budget, the price of overseas travel during short-term vacations is not high

In recent years, traveling during short-term vacations has become a standard feature of Chinese people’s life. There is no need to make special arrangements to return home to visit graves on May Day like Qingming Festival. Through the 3+X holiday combination, most people have more time, and outbound travel bookings have exploded. According to data from Lvmama, most tourists during the May Day holiday will travel for 5-7 days, and about 30% choose to take the three days before the holiday. Shanghai, Beijing, Suzhou, Guangzhou, Hangzhou, Shenzhen, Wuhan, Changzhou, Nanjing and Hefei are among the top ten popular tourist destinations.

In addition to relatively ample time, high cost performance is also an important reason for traveling on May Day. April and May are the off-season for travel every year, and the price of outbound travel during May Day does not change significantly from that on weekdays. Although a few classic routes have increased by 10%, the price/performance ratio is still quite impressive under the discounts provided by travel agencies.

In view of the popular outbound travel during the May Day holiday, Wang Xiaosong, CEO of Lvmama, also reminded that there have been many safety accidents overseas in recent days, and special attention should be paid to personal and property safety when traveling. In addition, in order to meet the in-depth needs of domestic tourists for cultural tourism, Lvmama has also increased its innovation efforts and launched a series of cultural customized packages, such as "Revisiting the Silk Road·Iran Photography Tour", "Bangkok, Thailand·Entering the Magic" Youthful and Healthy Journey", "Traveling with the British - British Private Boarding School Summer Camp", etc.