Development of tourism in Ordos

There are 47 scenic spots above Grade A in Ordos City and National Tourism Demonstration Zone, including 2 national AAAAA scenic spots, 27 scenic spots above Grade 4A, and 12 scenic spots above Grade 3A. Ordos has 102 travel agencies and 7 outbound travel agencies. Ordos received14.54 million tourists from home and abroad, up 18.3% year-on-year, and the total tourism revenue reached 4465438+300 million yuan, up 16.7% year-on-year.

Ordos actively carries out tourism brand publicity and construction, aiming at building a "strong tourism city", vigorously promotes infrastructure construction, brand culture construction, top-level benchmarking design and regional overall cooperation, and plans the long-term development of tourism in all districts of the city.

The first is to implement the tourism brand cultivation plan and promote the upgrading of scenic spots. To turn Ordos into a famous grassland cultural tourist area, we should start with the innovation of tourism characteristic products, the re-integration of regional tourism resources and the key shaping of regional tourism cultural characteristics, and strengthen the industrial integration development model with grassland culture, agriculture and animal husbandry characteristics and ecological environment advantages. Use the "tourism+"model to increase the added value of tourism and enhance the external image and popularity of Ordos.

Second, optimize the tourism product mix and carry out activities to create brand festivals. Drawing lessons from the experience of other regions in the construction of tourism and cultural festivals, focusing on the unique tourism resources and products of Ordos, we should do a good job in building tourism+culture brands, plan innovative tourism products, make use of market demand survey to carry out combination design, vigorously promote brand festival publicity activities, and enhance the attraction of Ordos to tourists.

Third, comprehensively promote the development of "tourism+"and develop the core driving force. Draw lessons from the construction of Malanhua grassland and Dashatou eco-cultural tourism scenic spot, and focus on developing tourism+agriculture and animal husbandry, tourism+culture, tourism+health care, etc. To promote the integration and development of various industries. Relying on the construction of tourism industry, promote the common development of cultural industry, agriculture and service industry. Taking safety construction as an indicator, we will vigorously promote the construction of tourism culture and physical education.

Fourth, promote the development of the city's tourism planning, improve the construction of public infrastructure service system, use online intelligent service system to accurately guide tourists' cognition of scenic spots, comprehensively do all aspects of the construction of tourism industry service system, and let tourists make a good evaluation of Ordos tourism experience. The implementation of the Measures for the Development of Tourism in Ordos City has effectively utilized the advantages of tourism resources in this area and made a good plan for promoting the development of other industries in the whole region with tourism. At the same time, learn from the development and construction projects of other tourist areas, and make active efforts to promote the integration and development of local tourism brands and tourism culture. It is believed that Ordos has a bright future for tourism development and has truly achieved the goal of "strengthening the city through tourism".