Introduction of Travel Agency-How to Pass the Probation Period (Peer Sales)

Let's review the content of the last article first. The probation period generally has three key time points: the first week, the first month and the third month.

The first week: usually you will be given a master to take you first, and the headquarters will arrange some training on the enterprise situation in a unified way, and also let you know some routes preliminarily;

The first month: the master will increase the amount of knowledge, see your acceptance, and judge whether you are suitable for this position;

The second and third months: whether you can accept most of the work of master's assistants and become the object of long-term training depends on whether you can stay here.

Common sense has already said, how do sales jobs in the same industry pass these three levels? Attention, here comes the dry goods.

Cross-industry sales, as the name implies, is that the staff of local agencies or suppliers develop the group market. According to different businesses, it can be divided into local agency companies, short-term companies, domestic companies and outbound companies. They have a common feature, that is, "attacking" group institutions; The whole tourism industry is a "yin flourishes while yang declines" industry. However, most sales in the same trade team are dominated by men. If you happen to be a male friend and come to a travel agency doing the same trade business, you are likely to be assigned to this position.

Why? It may be because the sales of peers not only need to run the market locally, but also need to explore in other cities and work outside all the year round, which is inconvenient for women.

When doing sales in the same industry, you usually have to go to the source of tourists and open up more group markets. First, the headquarters of the local travel agency. Although travel agencies are more willing to cooperate with suppliers, after all, the travel community is worried that suppliers will earn "too much" price difference, and they also need to cooperate with land agencies, especially in the unpopular market. If there are few or no local suppliers, the travel society will receive you more warmly. Second, suppliers. General suppliers have fixed cooperative grounding institutions, and they are worried about "killing" and hope to have more grounding resources. In addition, if your products are more abundant, it will also help suppliers to maintain group customers. What is not recommended is a direct "shop tour", which consumes a lot of energy and the effect is still poor: on the one hand, the management of the store by the headquarters of the tour group agency is becoming more and more standardized, and even if the store is willing to cooperate with you, it cannot go beyond the headquarters. On the other hand, after all, the sales department has a limited number of tours. How many people can it give you a year? So don't be silly and waste your time.

Short-term peer sales, short-term tourism products are mainly automobile transportation, so your source market is the group merchants at the starting point, which can be the business department of the real economy, or the scalpers with customers, such as the "enthusiastic masses" in the community, the "leader" in the square dance, the "trumpet" in the village, or a group or a journey; In fact, in recent years, suppliers are more willing to cooperate with the latter two, one is the high efficiency of payment collection, and the other is the sinking of channels.

I once sold it to a short-term peer market with a small notebook in my hand, which recorded the contact information of each village. I went into the village to see if anyone had put a big horn on the roof. If so, you have come to the right place and passed the tourist information to the villagers through the loudspeaker. Word of mouth, gradually, half of the village's "seven aunts and eight aunts" came.

Domestic and outbound trade sales, their tourism products are mainly automobile transportation, so your source market is the group place in the port of departure. Take Shanxi as an example, the capital city is Taiyuan, but Yuncheng is closer to xi 'an, Jincheng and Changzhi are closer to Zhengzhou, and Datong and Shuozhou are convenient to enter Beijing. For Yangquan, although Shijiazhuang is a little farther than Taiyuan, it is more affordable, so if the controlled air tickets start and end in Taiyuan, then the coverage area is Taiyuan. The main advantage of domestic suppliers is air tickets. Usually, tour groups only sell but not produce, so they are more willing to cooperate with suppliers under the same conditions.

For example, the supplier's delivery price is 2000 yuan (ground connection 500+ air ticket 1300+ profit 200). Even if the ground delivery price is 500 yuan, the tour group can't get the air ticket resources of 1300 yuan, and the final cost may be more than or equal to 2,000 yuan, which is not cost-effective. In addition, the land agency generally does not allow the group agency to deduct money, they let the group settle accounts; Suppliers will be willing to have a checkout cycle with tour groups, which can revitalize the liquidity of tour groups. Therefore, they are more willing to cooperate with suppliers under the same conditions.

Similarly, as a peer seller, you need to understand the company's products, learn competitive product analysis, and understand the knowledge of tour guides, which have been mentioned in previous articles, so I won't repeat them here.

I wish you are about to embark on a journey: wave goodbye to yesterday's ignorant teenagers, quietly look back on each other's struggles, and go your separate ways when you graduate. May you work hard with your dreams and blessings and successfully break through every life barrier.

Master Xing said travel, a "tourist" wearing a combat suit.

The concentrated outbreak of epidemic in COVID-19 has had an unprecedented impact on tourism. A large number of employees directly related to the tourism industry have lost, a group of people have left, and a group of people have persisted. For travelers, travel agencies are more like the battlefield of life! I have never given up my job. Write something, maybe just to prove that I'm still here!

The content is only a personal opinion, and there are many shortcomings. Look forward to criticism and correction from readers and experts.

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