What are the plans for cultural tourism projects?

1. Brand image

The brand image of a tourist destination is the most direct and emotional cognition in the minds of tourists, which to a large extent determines the first choice of consumers. Therefore, it is necessary to carry out brand system construction work such as cultural mining, resource sorting, selling point refining, and brand establishment.

2. Business integration

Business integration is a major trend in the transformation and upgrading of the tourism industry, and it is also an inherent requirement for consumption upgrading. With the in-depth integration of the tourism industry with all walks of life, elements such as cultural creativity and technology have been continuously enriched into the concept of "Tourism +", and more diverse cultural tourism products and business formats have been developed to meet the needs of more and more people pursuing diversification and Personalized travel consumer needs.

3. Benefits and benefits

Usually in a cultural tourism project or cultural tourism area, pure cultural links are usually difficult to generate high economic returns, even if they can , and it is not enough to support a large population. Therefore, how to support various expenses in the cultural production process is a responsibility that needs to be borne jointly by the economic benefits of the overall project.

4. Resource sharing

The establishment of the sharing model relies on the construction of various platforms that integrate resources. Today's hot concept of "smart tourism" essentially emphasizes and maximizes the utilization of resources and maximizes service value.

5. Demand innovation

The promotion of modern science and technology, the deployment of relevant policies, and the improvement of consumption levels have caused the tourism market to change all the time. Therefore, it is necessary to conduct research on consumer needs, even build a mechanism for dialogue with consumers, and polish and improve products and services, in order to win consumers' choices faster after the epidemic.