Traditional Culture Encyclopedia - Tourist attractions - The husband and wife work together to make money, the working girl marries a Phoenix man, and becomes the female boss of a listed company at the age of 34
The husband and wife work together to make money, the working girl marries a Phoenix man, and becomes the female boss of a listed company at the age of 34
There are infinite possibilities in human life.
If you don’t believe it, look at this girl who was born in a farm family and graduated from junior high school. After 16 years of hard work, she became the female boss of a listed company.
After achieving success in her career, she took her personal hobbies to the extreme and set a record for women to climb the highest peaks on seven continents in 139 days.
Ziyang peasant girl transformed into a golden phoenix: from a working girl to a billionaire woman, such a hard-working life is commendable.
Became a working girl at the age of 18
She is Wang Jing, born in 1975 in a rural family in Ziyang, Sichuan. The poverty of her family forced her to end her education career after graduating from junior high school.
In 1993, 18-year-old Wang Jing was full of curiosity and yearning for the outside world. After getting her ID card, she went south to Beihai, Guangxi alone.
In order to gain a foothold in a strange city, you must have a stable job. Wang Jing, who was new to society and had little experience in the world, chose to work in a restaurant, washing dishes and serving dishes every day.
There are no wasted days in life, some are just about hiding one's strength and biding one's time.
Meet a good man at the age of 19, start a family and start a business
In 1994, Wang Jing, who was working in a restaurant, met Sheng Faqiang by chance, who had just resigned from the Survey and Design Institute of the Ministry of Railways and went to work.
Sheng Faqiang has been good at studying since he was a child. He is what his parents call other people's children. This child from another family is also a child who is particularly fond of outdoor sports.
When Sheng Faqiang was a freshman in high school, he made an appointment with several classmates to ride a bike from home to the Dunhuang Nanhu Reservoir, 76 kilometers away. At night, they took out sheets and other fabrics they brought from home and made a simple tent.
It was summer, a time when mosquitoes were particularly abundant. When Sheng Faqiang lit candles in the simple tent, it immediately became a paradise for mosquitoes.
This outdoor cycling trip inspired Sheng Faqiang to think about simple tents.
In 1988, Sheng Faqiang, who was good at studies, lived up to his family and teachers' expectations and was admitted to Central South University with excellent results, majoring in surveying and mapping.
Life is not a road in vain, every step counts.
Sheng Faqiang, who majored in surveying and mapping, often needed to go to the wild to survey and study, but at that time there were no professional sleeping bags and tents. This made Sheng Faqiang, who loves thinking, have stronger thoughts about outdoor tents.
After graduation, Sheng Faqiang did not have much interest in working within the system. After making up his mind to resign, Sheng Faqiang came to Beihai, a romantic and pleasant city from Lanzhou.
He worked as a salesman in a small printing factory in Beihai, Guangxi, and then started his own business and opened a small printing company.
Perhaps it was Yuelao's help that Sheng Faqiang, a young man from Dunhuang, met Wang Jing, a young girl from Ziyang, Sichuan. They were already of marriageable age and had a good impression of each other. From acquaintance to falling in love, they fell in love and came together. As husband and wife, they got married and started a family.
After Wang Jing resigned from the small restaurant, she followed Sheng Faqiang and participated in the "National Patented New Product Expo".
During the visit, Sheng Faqiang immediately fell in love with a new product - a folding leisure tent.
Shengfaqiang immediately stepped forward to negotiate with the patent owner, hoping that the patent inventor could sell this foldable leisure tent to him.
The patent inventor bid a high price of 200,000 yuan, which was an astronomical figure at the time. With his sharp tongue, Sheng Faqiang finally bought the patent for 5,000 yuan.
I also went to Jiangsu with Wang Jing and studied the production of this kind of tent for a month. Because Shengfaqiang is very optimistic about the development of this kind of outdoor tents and is determined to enter the field of outdoor sports products.
After completing their studies, Wang Jing and his wife returned to Beihai, Guangxi.
In 1995, Tianhui Tourism Products Co., Ltd. was registered, specializing in the production of outdoor tents. The brand was named "Tianle" brand tent, and more than 100,000 yuan was invested to produce 1,000 tents.
At that time, the market demand for outdoor tents was still small, in order to sell the tents.
Sheng Faqiang could only carry his products every day and set up stalls to sell them in scenic spots such as Beihai Silver Beach. He worked hard all day under the scorching sun, but the results were not satisfactory.
There is a saying that just try your best and leave the rest to God.
Perhaps it is the details that determine success or failure. One day, Sheng Faqiang was setting up a stall to sell tents in a scenic spot.
A tourist from Beijing who came to Beihai saw that his tent was very unique and casually said, isn't there an expo being held in Nanning? This tent may not be able to sell well at the expo.
It was a casual remark from a tourist that made Sheng Faqiang make an immediate decision. He drove overnight with a tent to Nanning, Guangxi to participate in the expo. Unexpectedly, he actually met a big customer.
In one day, Sheng Faqiang signed a contract of more than 800,000 yuan, and the cash transaction was more than 100,000 yuan.
The success of participating in the exhibition encouraged Sheng Faqiang and allowed him to see the bright future of folding tents.
The husband sings and the wife follows him, and continues to go north to start a business
It takes ten years to get across in the same boat, and a thousand years to get to sleep on the same pillow. Sheng Faqiang and his wife gave up the Tianle brand after four years of operation in 1998. I went north to the capital, rented two rows of bungalows near Xiangshan in Beijing, and registered Beijing Pathfinder Travel Products Co., Ltd. Pathfinder was born here.
There is an old saying among the people: "You can't move without losing three buckets of valley." Sheng Faqiang and his wife, who first arrived in Beijing, had a hard time starting from scratch. As a couple, they are product developers, workers, and porters. Wherever there is demand for positions, they must fill them promptly.
Wang Jingneng hand-painted and sewed Pathfinder’s first logo, and also sewed Pathfinder’s first tent.
Hard work pays off. With the rise of the outdoor industry in 2000, their company received many orders, and workers often had to work overtime to make the orders.
By 2006, their company's "Pathfinder" brand and outdoor products accounted for 10% of the market share.
After ten years of development from 1999 to 2009, the Pathfinder brand has grown from a dozen workers to hundreds of workers.
And in 2009, the company's Pathfinder brand became the first listed company in China's outdoor products market. At the age of 34, Wang Jing also became the female boss of a listed company.
After the company went public, Wang Jing left the company's affairs to her husband Sheng Faqiang and devoted her main energy to her hobby of mountain climbing.
In 2014, Wang Jing completed the Earth Level 9 7+2 expedition in 142 days, setting the fastest world record.
Up to now, Wang Jing has climbed to the summit of Mount Everest four times, reached the North and South Poles on foot, and is the first Chinese to climb to the summit of Nuptse without oxygen.
In 2017, Wang Jing returned to the company and began to lead the group, adjust its strategy, and strive to move towards new heights.
In 2020, Pathfinder launched a new series to redefine fashion and outdoor; at the same time, Wang Jing also kept pace with the times and began to be exposed to short videos.
Today, the company has more than 1,000 clothing stores and has become the preferred brand for outdoor athletes.
As the saying goes, if a husband and wife work together, they can work together, and this is certainly true.
But among the Shengfaqiang couple, what is even more valuable is that they can make progress together. After Sheng Faqiang became successful in his career, he went to Tsinghua University to study.
Sheng Faqiang is very good, and Wang Jing is not bad either. With curiosity and yearning for the outside world, he keeps learning and trying.
Became a mountaineering explorer and wrote the mountaineering adventure book "Quiet Mountain", especially the book "Quiet to the End", which also won the Prime Minister of Nepal Oli personally unveiling and delivering a speech for the new book.
Also named "Top Ten Outstanding Women in Asian Brands" in 2014
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