How to travel from the media?

First of all, we must abide by the operation and norms of the media, and then locate the content spread from the media in travel. The connotation of travel itself is quite rich. In addition to reports on accommodation, tourism and entertainment with people on the road as the main line, it actually includes local customs, natural landscapes, cultural relics display and exchange, and so on. It is not difficult to build a self-media platform with tourism theme. What is difficult is the editing and processing of the content of this platform, so that the information disseminated is nutritious.

1, even if the report is based on a trip, avoid running accounts.

If a "protagonist" is designed from the media platform, it can be presented by storytelling based on the protagonist's own travel experience, but attention should be paid to screening distinctive and informative plots to convey, rather than straightforward "live broadcast". Unless you are a star, no one cares what you eat, drink and sleep.

From the media platform, ordinary travelers can only win by useful content. For example, you provide real-time traffic information, you capture wonderful scenic spots on the road, you introduce you to the unique gameplay of the destination, you provide you with travel tips and so on.

2. Always convey authentic content, which can provide reference and guidance for others.

Even if you are an online celebrity, you need to bring forth the new to get continuous attention. Like traveling, you need to accumulate a wealth of information and ensure that it is constantly pushed to everyone. If you can't provide the massive information demand of tourism, then you can do it professionally, such as cruise tourism professional consultant, Qinghai tourism 100 thousand why

3. Travel is an experience process that is easily influenced by external factors and personal preferences. When reporting from the media, avoid one-sidedness.

Many people go once a thousand years, and then evaluate that such a place is not fun, potholes and so on. Maybe you just met with bad weather, or your itinerary was not well designed, and you missed the local experience highlights. Then it's best to analyze your "lessons" and "experiences" for everyone, instead of complaining blindly. Often a precious "travel tip" will benefit thousands of readers, and over time, the content you provide will be paid more attention to by more people.

Similarly, you can't unilaterally share your occasional "good luck" with a travel guide, which may mislead others. In short, the published content should be objective, well-intentioned and nutritious.

4. It would be more perfect if pictures and texts could be illustrated.

The transmission of most tourist information depends on vision. For example, it is difficult to express the moving part of a landscape in words, so it is better to "speak with pictures". Then there is a description of a long and complicated travel route. When the text is unclear, it is best to provide a schematic circuit diagram.

5. Content editing should provide readers with digestible information.

Tourism does content from the media, and it is impossible to gain attention only by appreciation and entertainment. Quite a few people pay attention to it because they want to get valuable information from it and learn from it. Then, tourism information is very special, and they are not immutable. Different years, seasons, crowds, vehicles, timetables, etc. May affect the experience of the same destination, so the fresher the tourist information, the better. If the media operator is a witness to travel, it is good to say that the travel background information can be explained when spreading; If you are just a "small editor" who collects travel materials and then edits them, then it is best that you have strong analytical and discriminating ability and travel experience, and don't spread out-of-date information and wrong information twice.